Errors In Business Communication
Communication is much more than just the transmission of information between two or more entities. Organizational communication is “both similar to and distinct from other types of communication” as stated by Shockley-Zalabak (1999). It is more than the daily interactions of individuals within organizations, it is the process through which organizations create and shape events, again from Shockley-Zalabak (1999). Efficient and effective communication is critical to any organization. This is especially so nowadays, when the use of the internet and its associated media allows customers to access products and services from anywhere in the world. The advent of globalization, and increasing diversity in the workplace, has created its own issues …show more content…
Secondary Research Questions 1. What are the types of errors in JA Services business documents and why did they occur?
2. What are the possible measures to correct these errors and improve
communication in the company’s business documents?
3. Have the errors in the business documents been caused by a communication
gap within the company.
LITERATURE
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According to Fowler (2005) difficulties in communication can appear anywhere along the communication process, sender, message, mode receiver, and feedback. Again according to Fowler (2005), an effective communicator should therefore aim to minimize the obstacles at each stage of this process with clear, concise, accurate, well planned communications. Communication in an organization not only transfers information it also affects how an employee views his/ her business. Proctor (2014) found that there was a direct correlation between employees’ attitude, happiness, and job satisfaction, and the quality of communication from managers. Kalani et al (2016), suggested that organizations could use internal communication to increase employee engagement levels, as her study showed a relationship between internal communication and employee engagement levels. Unzicker et al (2009) showed that organizational communication was a crucial factor in employee commitment to that organization, and that that commitment, or lack thereof, directly impacted customer service. Another factor is that the use of technology for internal communication has become commonplace. The vast majority of organizations use email, video conferencing and other electronic
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