The Effects Of Employee Morale

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Organizational culture is the collective behavior of employees who form the core of an organization. It is shaped by organization values, visions, norms, working language, systems, and symbol. It also includes beliefs and habits of employees. Employee morale describes the overall outlook, attitude, satisfaction, and confidence that employees feel at work. When employees are positive about their work environment and believe that they can meet their most important needs at work, their employee morale gets boosted up. Such a positive morale can lead to better organizational performance. But when employees are negative and unhappy about their workplace and feel that their work is not appreciated, their employee morale becomes negative or low. If…show more content…
This paper describes a piece of exploratory research carried out in the business-to-business sector in the UK to determine whether employee satisfaction does ultimately affect profits. There is a great deal of literature that supports this argument. The results of the research, however, actually indicated an inverse relationship in one industry in particular. The focus industries were technology, processing and business banking. This correlates with a recent similar study in the retail industry. The results showed that morale can be very low, yet employees work hard in order to keep their customers loyal and to maximise company profits. This is despite fear of redundancy, high workloads and long hours. The author believes strongly that employees ' morale is very important in the quest for high customer satisfaction levels. This is because satisfied employees have such positive energy and such willingness to give good service that the customers get at the least a perceived better product or service, so that they in turn become much more satisfied and loyal to the company. This is backed up by others, for example: `There is considerable evidence demonstrating that customer loyalty is a leading predictor of financial results and employee satisfaction is predictive of customer…show more content…
The respondents involved in this study are Ph.D faculty members of different public and private sector universities of Peshawar, Pakistan. The reliability test was conducted for the different research questions. Regression and Correlation analysis was used for data analysis. The study revealed that, there is positive and significant effect of work morale and job satisfaction on quitting intention of Ph.D 's. The research is of high practical value, it could serve as a guide to enhance employee 's job satisfaction and work morale for to minimize the intention of quitting job. The study further elucidates that how highly qualified faculty members retain with the

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