They plan to slowly convert to full organic and natural ingredient by going in increments to slow adjust their business and customer to change. Bargaining Power of Buyers: High In the restaurant industry the customer has high power because of how saturated the market is. Although they have very little control over the price of products, they have low switching cost that allows them to seek the best price. With the numerous restaurants available to customer, it gives them the power to choose other places to eat besides Chipotle. Also, Mexican restaurants like Taco Bell and Qdoba gives customers a substitute for Chipotle’s food.
Its objective is to retain and promote the best managers possible at every location to best influence the food and the customers positively. A unique method of staffing was enacted at Chipotle. The staffing structure ensured that the hourly employees could be promoted to better and higher paying positions and even into management. This career progression attracted and retained the best human resource talent and provided a motivating and positive career trajectory for lower-tier staff. The ability of managers to reward or withhold tangible and intangible rewards allows for the development of a meritocracy.
Azul Tequila is an authentic Mexican restaurant and has mostly good criteria. Taco Bell is a fast food Mexican Restaurant that has a variety of good and bad criteria. When comparing restaurants, looking at the criteria of each restaurant is the most important because it tells you which restaurant is the better one to go to. Based on food quality, service, and cleanliness, Azul Tequila is better than Taco Bell. Food quality is very important because you want to receive the amount of food that was paid for.
After taking a more in depth look into McGregor’s Theory Y, I believe that Whole Foods’ approach is definitely a direct influence of McGregor’s Theory Y. It was McGregor’s belief that, “managers could accomplish more through others by viewing themselves as self-energized, committed, responsible and creative beings (Kreitner & Kinicki, p.9, 2013).” This is essentially the approach Whole Foods has adopted. When employees feel valued, they give their very best. It is evident that Whole Foods believes that autonomy, self-direction motivates employees to thrive in the workplace, and this produces an enjoyable work atmosphere, which in turn creates happy customers (Kreitner & Kinicki, 2013). This model actually works!
McDonald’s has aligned its strategies in business, human resources, and staffing by putting people first, and making all people their most important asset. They offer competitive pay and benefits, in addition to rewards and recognition, to their employees. McDonald’s offers quality products and value to their customers from the workers they offer benefits to. Employees tend to reflect how they feel about their job to their services of the consumers. Thus, happy employees tend to lead to happy consumers.
Business is all about making profit and although the savings that the restaurants experience may not be passed to the consumers, I don’t not think it is unethical, I will consider it smart business. Persons might argue that the restaurants are selling a product under their brand although it is not truly theirs but the restaurant experience is more than just the food. As long as restaurants maintain the quality of the food provided, ensure that the cost matches the quality, and continue to improve service, I can support this initiative. Restaurant outsourcing can increase capacity since they are providing food faster which means that the customer turnover is higher, that is, they are serving more customers that they did before as customers seating time is reduced. Restaurants also improve capacity since they can now offer a wider range of items as the time required to prepare these meals are largely reduced.
Stakeholder Theory Mackey’s leadership is based on stakeholder theory. Stakeholder theory consists of “A conceptual framework of business ethics and organizational management which addresses moral and ethical values in the management of a business” (“Stakeholder theory”, n.d., para. 1). Ultimately recognizing the responsibility to deliver value and effect change for all parties who may benefit or be at a loss for the decisions made within an organization. Stakeholder theory further solidifies Mackey’s commitment to leading his organization in the fulfillment of their mission – “whole people, whole food, whole plant”.
The main factors that would attract an individual to work at Whole Foods derive from how the company that promotes trust amongst its employees. The culture at this company is a great environment to work in. Opportunities for advancement in addition to growth and development helps to establish long term relationships and something the employees can be looked forward to no matter what position the person is hired in as. Self-motivation is encouraged and workers are provided the resources to take responsibility for their own success. After researching this company it is obvious to the student that Whole Foods Market allows employees to have a freedom of expression.
They serve as marketing mediators ensuring that the right distributor has been chosen, availability of the product in the market etc. e) Customers – Customers are the end users of the products supplied by the distributor. The below diagram represents a customary supply chain process; Supply chain in Pizza Hut is very dynamic and plays a vital role in achieving organizational goals and maintaining brand image. The organizational objective of Pizza Hut is to be the unbeatable market leader by providing relentless innovation, commitment to quality, dedication to customer service and value across the globe. Pizza hut has various strategies and sub strategies to achieve its objectives.
Menu Burger king believed that its strength was in its menu which targeted only a certain section of consumers and realised that it had to make changes to be able to compete with its close competitors. It introduced 21 new and improved menu items consisting of mango and strawberry-banana smoothies, “Garden Fresh” salads, chicken wraps, mocha, crispy chicken strips, caramel frappes the expanded menu took cues from both McDonald’s and Starbucks. Earlier burgers kings target was young men with an appetite but with the changes in the menu it was able to attract a larger segment of the population include women, families and the health conscious. Burger king believe that its focus on their food will provide us the opportunity to meaningfully increase same store sales and margins. Marketing and communication Burger King 's main aims and objectives are to serve its customers with the bests meals and services a fast food company could possibly provide.