PESTLE Analysis: The Pestle Analysis Of Fast Food

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Contents PESTLE ANALYSIS 2 PORTERS FIVE FORCES ANALYSIS 3 STRATEGIES 5 RESOURCE BASED VIEW 6 Bibliography 7 PESTLE ANALYSIS POLITICAL -The government pledged to reduce the budget deficit and contain the nation’s debt burden by controlling growth in public sector employment and wage increases. The government is trying to decrease the nation’s debt by controlling growth in the public sector by not giving out a lot of jobs and the government is also not going to be increasing th3.e workers’ salaries. This is very bad because this means that people would have less disposable income to spend on fast food. ECONOMICAL - GDP increased to 1,3% The country’s GDP has increased to 1.3% -High unemployment rate Africa’s unemployment rate has increased…show more content…
There are major supermarkets with ready meals in the deli sections, there are informal traders, convenience stores, independent food caterers and retail chains. However, convenience is the value-adding component of the service which reduces the threat of substitutes. Consumers can cook at home cheaply, but this lacks the convenience element which people require nowadays as they have tight and busy schedules. Ready-meals are therefore a more substantial threat, competing with fast-food on price as well as convenience. If you are ‘on-the-go’ however, without access to a microwave, Quick Service Restaurants are almost uncontested if you want a hot meal in a short timeframe. With many different restaurants and varying service offerings, customers can select the best value…show more content…
Professionally invoice and collect payment via your payment gateway. Complete solution for Hotels, Pubs. Restaurants, Clubs, Retail Shops. • Restaurant POS • POS System • Retail POS • Restaurant Software • Point of Sale System Not only does a POS system track every penny of your sales, many POS programs also act as credit card processors. This makes swiping credit cards more secure for both the customer and the business. Servers are accountable for all their sales, and it is impossible to alter checks in the computer unless you have the password. This helps cut down on employee theft. * Financial resources - The money available to a business for spending in the form of cash, liquid securities and credit lines. Before going into business, an entrepreneur needs to secure sufficient financial resources in order to be able to operate efficiently and sufficiently well to promote success. Read more: http://www.businessdictionary.com/definition/financial-resources.html#ixzz3igOfwsUK * The right Location where their target market is situated. *Equipment * Logistics INTANGIBLE ASSETS • Patent • Good consumer services • A very strong

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