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Paul G Moulton Essay

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Paul G. Moulton - EVP and CIO, Costco Wholesale Corporation

The article that I choose to read this week was related to the live of Paul Moulton, and it also refers to the Costco's Marketing Strategy. Moulton serves as CIO at Costco, and He has served as Executive VP and CIO since March 2010 but was Executive VP, Real Estate Development from 2001 to 2010. He earns a salary of about $3 million. According to this article Moulton is in charge for the direction of all technology and info systems of Costco Wholesale worldwide. Also, Moulton has watched the Company raise to more than 700 warehouse places, generally in the United States, Canada, Asia, Australia, Mexico and the United Kingdom.
Another interesting point that this article states is that Costco …show more content…

One manner in which Costco offer an affordable price for its customers is to limit the number of stock keeping units (SKUs), which is a method of categorizing products from a retailer. "Costco carries SKUs only 3 600 compared with 45 000 or more in many of its competitors." (Moulton) Therefore, by limiting the number of products Costco offer in its stores, Costco can reach better agreements with its suppliers. “Competition for 3,600 SKUs is intense. In fact suppliers want to be part of Costco, as a result, members get lower prices and higher quality products while spending less time shopping among fewer options.” (Will 1). In addition, most of the products that Costco buys are purchased directly from manufacturers, so that Costco avoid the high cost arises through distributors. I believe that it is always good to have competition in a market because one business can improve and learn from its competitors. Also according to this article Costco like Wal-Mart offer low prices, if may be true that Walmart Offer prices lower than Costco, but there is no doubt that Costco offers quality at a reasonable price. In other words, Costco emphasize

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