Pepsi's History

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Founder of Pepsi Formula Caleb Bradham Mr. Caleb Bradham, born in May 27, 1867 at Chinquapin, North Carolina located in US. Mr. Caleb Bradham, also known as the founder of Pepsi. He was an American pharmacist and is best known for being the inventor of Pepsi. Mr. Caleb Bradham passes away in February 19, 1934 with age of 67. Pepsi was founded in New York in 1965. It is Producing Non-alcoholic beverage and Food processing items. Pepsi is a carbonated beverage that is produced and manufactured by PepsiCo. It is sold in retail stores, restaurants cinemas and from vending machines. The drink was first made in the 1890s by pharmacist Caleb Bradham in New Bern, North Carolina. The brand was trademarked on June 16, 1903. Pepsi arrived on the market in India in…show more content…
The company also plans to penetrate new and growing segments in the future. Under exclusive Pepsi Co franchise, Permanis produced world renowned brands such as Pepsi, Mirinda, 7UP, Revive, Gatorade, Lipton, and Tropicana. Permanis also manufactures its own range of beverages under the trademark of Chill, Frost, Blue, and Kickapoo. In the year 2000 and 2001, the plant in Bangi, Selangor was voted by Pepsi Co as the most efficiently operated Pepsi affiliated plant in the world. ABOUT PEPSI LOGO Despite the passage of the century and the advancement of technology and trends, the Pepsi logo design still retains its uniqueness. The mesmerizing taste of Pepsi Cola can be noticed in the logo which is a combination of colors, shape and font style. Figure1.1 Pepsi Logo 1893 – 1898 Pepsi was launched as Brad’s Drink in 1893 by Caleb Bradham. Figure1.2 Pepsi Logo 1898 – 1905 In 1898 it was decided to rename Brad’s Drink as Pepsi-Cola. This is the first Pepsi-Cola logo to be used. Figure1.3 Pepsi Logo 1905 –

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