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Food Industry Pestel Analysis

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CHAPTER 6
INDUSTRY ANALYSIS

PESTEL ANALYSIS

Political Analysis
We will focused on taxes for this analysis. 2 types of tax will be incurred by our business, the Percentage Tax and the Value Added Tax. But still it depends on our sales if we will pay these taxes in Bureau of Internal Revenue. The Percentage Tax is an exemption for those business who will incur sales less than Php 1,919,500. But if we are Value Added Tax registered, we cannot have this exemption. So if our business will be Value Added Tax registered it will incur 12% tax in every sales of our product. So our prices must include Value Added Tax if we are VAT Registered business. If we incur taxes, we should pay on time and correctly in BIR so that our business will not commit …show more content…

So as the year passes, the food industry also discover new ways to surprise and entertain the taste buds of the people.

In the present time, food is becoming a reason for travel either locally or internationally. And what interests people more is how the product is presented to them. Such trends that are present are restaurants having promotions such as eating as a group to taste a variety of food plates good for sharing for a less cost. This encourages the people to try every plate on the menu which will be a good potential for a restaurant to be discovered for the services it offers.

Also, giving spotlight to a certain chef owning his own restaurant is a trend these days. Articles written about the restaurant, interviews, and special documentaries about their kitchen are an eye-catcher today. Most are in awe whenever they see how skilled a chef is, or how passionate he is in cooking and serving the …show more content…

In preserving the food from getting spoilage the first thing that comes in our mind is refrigerator, with this it can help us to last our food for longer time. Also online food delivery in the internet using their applications or websites, with this it can help us to choose what food we like. One thing that really created a big impact on the food industry is the ability for restaurants to be able to deliver to the customers. This can be done using the medium of telephone or Internet. Nowadays, the small scale restaurants and even large scale ones are able to have those kinds of services by the help of third party businesses like the twoanyone.com. This kind of business allows restaurants that do not have a delivery service to be able to fully deliver their products with less of the hassle. The restaurants only need to partner up with twoanyone.com to be able to have a delivery call system and even the online delivery system. This kinds of services are the ones that helps the food industry to fully reach the potential of technology and the big differences that it makes in generating more profit by allowing them to reach more customers and create less hassle to both the businesses and the

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