Pixar's Hierarchy Theory

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Pixar Studios founded in 1979 is universally recognized as one being at the forefront of 3D computer animated films and has to date won 27 Academy awards for its contributions to the Film industry. The origins of the company can be linked to the frustrations of the founding members Steve Jobs, Bob Lasserter and Ed Catmull who whilst all exceptionally talented in their fields found the culture of the organisations they worked for limiting.
Closely linked with Disney both studios have striven for the same ideals of technological advancement and creative story telling. Disney produced the first sound and colour in animation and Pixars studios pioneered the use of groundbreaking computer technology and unique storylines. Pixar has differed from
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Motivation is hard to define because different things motivate different people so this report will exam …Maslow’s need hierarchy theory identifies 5 levels of basic human needs which motivates employees to satisfy those needs physiological needs, safety needs, belongingness, esteem and self-actulisation (p148McShane and Travaglione, 2005) as an employee satisfies each level of need they are motivated to start achieving the next level known as Satisfaction-progression progress. From this motivational perspective Pixar’s unique campus, restaurants and interactive areas are designed to maximize employee interaction already satisfies psychological, safety and belonging…show more content…
This technology is responsible for many of Pixar’s film achievements and industry awards which satisfy Pixars employee’s need of self-esteem. To further facilitate Self-esteem Pixar managers have created

Pixar strives to
In 1959 Herzberg conducted studies to determine factors that influenced workers satisfaction or dissatisfaction his Motivator-Hygiene Theory suggested that satisfying psychological growth needs led to motivating factors such as achievement, recognition, the work itself responsibility and advancement and growth whilst Hygiene factors such as company policy work conditions salary and relationships with peers were responsible for

Although written early in the era of motivational theory Herzberg’s theories of internal and external factors on an individual’s still remain relevant especially in today’s work climate of high competition, increased turnover and greater expectation of different generations of career rewards. (Basset-

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