Although some people may think social media has some disadvantages, I still strongly believe that social media has huge positive effects to our lives. First of all, social media is a place where people can contact with anyone in the world. According to Susannah Fox and Lee Rainie (2014), among American adults, there are 87 percent adults using the web, 68 percent connecting to the web with mobile devices, and 90 percent
Is Social Media marketing the most Efficient and Effective platform for Businesses to convey their Message to the masses considering It’s Risks? Social Media plays a very important role in the lives of people across the globe. It is a very powerful tool which has the power of both destruction and construction i.e. it has the power of creating something from scratch and also to destroy something too. It is a rising trend in today’s world as mostly everyone is quite obsessed with social media and it seems that it will continue growing more immensely and immeasurably year after year and there’s no stop to it.
Found in most smartphones and computers and used by millions daily, social media has already become an inseparable part of society.. According to Kaplan and Haenlein(cited in Bhanot 2012) , social media can be defined as ‘a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content.’ Having gone through drastic changes over the years, social media has evolved into something that people come to rely on in their daily lives. This can be seen when people use social media daily to keep in touch and keep up with the current events. Despite the convenience social media has brought us it has its flaws. This essay will discuss effects
My time spent on social media is used to stay in connection with colleagues, classmates; it is also used as a medium to be in the know. The table above explained my engagement in more details. Media also helps me to promote my ideas and thoughts; it helps me to know about ideas and thoughts of others. Media for me is more of a learning tool with little entertainment; while many strive for a balance with the two I am ok with learning carrying more weight than entertainment. It is also important to note that for many, social media and social networking is mainly for entertainment.
We can run our business through social media, it is a great way to promote our business. Running business through social media cover the activities involving social sharing of content, pictures, or videos for marketing purpose. By using social media, our product will be able to reach more people than just keeping our product in the shop. In other hand, it saves time and cost, by using social media, u can now post your products or ads to the internet or social media and get feedbacks from it instead of renting a shop and waiting for people to walk in. Social media also allows you to get instant feedback from customer.
They were able to use it for personal or professional purpose. They were able to identify Friends on their personal profiles without seeking approval for those connections At the start of the 21st century, social media received a great boost with a creation of a lot of social networking sites. This gave a great boost for interaction of individuals and the organizations who had common interest in music, education, movies and friendship, based on social networking. The most popular social media sites were Wikipedia (2015), Facebook (2015), Youtube (2015), Yahoo (2015) and others. Facebook is the most popular social media site to date.
Social media is the platform which is easily accessible to anyone who has an internet access. Increased communication for organizations fosters brand awareness and also helpd in increasing customer service. The following graph shows the growth of social media marketing in the recent years and clearly indicates that marketers will increase their marketing on social media like Facebook, Twitter, LikedIn, Google, Youtube. Social networking websites allow individuals to interact with one another and build relationships. When companies join the social channels, consumer can also interact with them and tell them about their experiences about the product.
Many social media that provide features to make face-to-face communication. The second positive impact is, social media as a vehicle for income. As is well known today many people own and access social media wherever and whenever they want and need it. Like the features in shopping. Nowadays a lot of people prefer online shopping rather than shopping in the store.
Social media is also used as income field.Dengan develop self creativity, especially among adolescents. Like making video content on youtube about beauty tips, sports, healthy lifestyle and which is now a trend is a daily personal vlog or video game play. From the video content they create, it will get a lot of audience and that's where they get money from the result of their creativity. So, in this era of globalization, social media gives a lot of positive impact for people all over the world that simplify communication, add new friend, facilitate to promote goods or services, easier to find information and latest news, become land to earn income, learning tool. But also can give negative impact for us all.
The recent emergence of Media has drastically changed the marketing landscape. Social media has become an important communication tool that people use to connect to other people or organization. Social media provides a virtual network place where people can enjoy expressing and exchanging opinions, disseminate and control messages, reach out to friends and family through social media, sometimes on a daily basis. People use social media to share their reviews, information, advice, warnings, tips and/or any kind of issues that are interesting to their connections or friends. That information is helpful source, which may influence consumer’s decision-making.