The External Analysis of Nestle Nestlé, the world 's biggest food company, has established its products in many countries and it has expanded its company by increasing its food brands. Although it has many competitors, Nestlé is able to maintain its competitive advantage with the current market conditions. Since the company is the only leader in the food industry when it comes to producing products with reduced energy, they are able to market their products for a very low price. Nestlé has also great customer relations since they provide quality products at a lower price than its competitors. They also have many brands that allow them to create many new innovative products and services.
That will enable Nestlé to be flexible and lean at the same time. It will also help Nestlé to skim its strategies by being more flexible. The implementation of this operation based strategies however can be a challenge for Nestlé as the company is already very efficient yet every business has the space for being better and more efficient than it already is. And also because quality needs to be checked from time to time because at the end of the day quality is what measures the customer satisfaction. Nestlé will have to conduct an extensive research to find out the flaws in the business that needs to be corrected.
In the older companies, the corporate structure is such that the employees perform in order to satisfy the requirements of the management and they wait to be provided with the necessary direction. How to create leaders in the organisation at all levels: As a leader one can do the following in order to ensure that the organisation exists at all levels, 1. Create a vision and share it so that it inspires people to contribute more to the organisation. 2. Individuals are driven by purpose and they like to align themselves with leaders who are capable of making a difference 3.
1.0 Introduction NESTLE Nestle Company has started off from a single man’s idea and developed into a giant corporation. The vast Nestle group started humbly with the vision of one Swiss chemist, Henri Nestlé. At a time when there was high infant mortality in Europe due to malnutrition this dedicated man began experimenting with nutritious food supplements to overcome the problem. In 1866 Henri Nestlé, a pharmacist developed a milk food formula for infants who were unable to tolerate their mother milk. His product became a success and it created a demand throughout Europe.
The aim of this alliance was to study the Nestlé’s social responsibility practices and give recommendations by which the company can bring betterment in its CSR practices. This was an important corporate strategy that resulted in both social value and the economic value for the company. This collaboration made a strategy to implement the idea of creating
Changing circumstances may necessitate a change in direction and stubbornness and fixed ideas can frequently be the enemy of business leaders. Business strategy is all about developing a viable plan for sustained business growth, possibly diversifying into new markets or cross selling to existing customers. Adequately qualified senior executives tend to have clear views of what their business strategy means. Good strategies are not glossy documents produced to be stacked on shelves to collect dust, but rather to be communicated, executed and monitored. Leaders are expected to champion and drive the process of strategy execution by putting the strategy into action; after all the strategy does not mean anything unless it is fully communicated throughout the
The right to the name was bought from Ludwig Lidl, a retired school teacher for 1,000 German Marks and Lidl is part of the giant group Schewarz Group, which is among the largest retail groups in the world. The company was initially developed into a general food wholesaler, but under
The company believes that by creating value for the shareholder and the public, it will have long-term sustainability. This business is regularly followed by human resources, safety and health environment-related compliance and business integrity which is based on an independent external audit network evaluated programs called CARE. Therefore, Nestlé worked hard to ensure a high standard of both employees and employers welfare as well as other forms of its CSR aspects such as employee safety, environmental problems, and education. Nestlé believes that its corporate business responsibilities shape the way of business that form of the cultures values, although the basic foundation is unchanged from the time of the origins of the company. Thus, its corporate business principles
The approach to it is a process that requires management to change and align its vision for the company with that of its leadership goals, different departments, and culture and individual staff members. Through organizational strategic alignment, a company makes sure that there is consistency between the tasks that need completion and the business completing them. According to Weiss, “from a values-based stakeholder management approach, the strategy development and implementation process should reflect the vision and mission of the organization” (Weiss, 2014). The classical visionary approach is to have a vision of bright future of the company and the ability to realize it. Today the market is changing dramatically with so many uncertainties and technological changes that the bigger companies had to choose right strategies to last and also adjust to the changing environment.
Nestle is the well-known company in the world’s leading food company since it was set up by Henri Nestle to provide an infant food product. It has been associated with high quality customer and consumer focused products. Nestle has focused on becoming a nutrition health and wellness company. Nestle earned the trust and respect of society because Nestle insists in all aspects of its business and expects the same in relationships. Nestle has also played a role in environment conversation and social development.