Print Media Vs Electronic Media Essay

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INTRODUCTION

1.1 Overview

The evolution of media from the traditional media to the modern media has changed the way we look around us and understand different things. The new means of media are interactive and engaging while old means are more traditional way of communicating. Social media has given us a number of new options by making us to interact with one another via the Internet. It has made media become much more personal and diverse as user-generated content becomes more significant in our lives. The traditional media includes television, radio, newspapers, magazines, books, etc. My research paper is going to revolve around the print media only, which includes newspapers, magazines, flyers, etc. The basic purpose of this research is to see if print media is gradually being replaced by the “new” media which is the Electronic media.

1.2 Problem Statement Print media has been existing since 1690s. It has been ruling the industry of media, since. But, unfortunately, every ruler can’t rule forever. It’s the twenty first century and Technology is on the rise, it has started changing the perspectives of people by giving them the entire world in the palm of their hands. The basic purpose of conducting this research is to see if the print media is gradually being replaced by the E-media.
1.3
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The revenues from advertising are going down because of severe economic downturn, as readers have started preferring the Internet for free news and information over buying newspapers and magazines. The E-media has also changed the way newspapers get and circulate their news. According to Garrison (2001), since 1999, around 90% of daily newspapers in the United States have been actively using online technologies to search for articles and most of them also create their own news websites to reach new

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