Printing Press Case Study

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SCHOOL OF HOSPITALITY

Study on Emerging Challenges for the Printing Industry in India
(Masters Degree Non Teaching Credit Course Work)

Compiled by
Kshitij P. Mehta

October 2014

“EMERGING CHALLENGES FOR THE PRINTING INDUSTRY IN INDIA”

A report submitted in partial fulfillment of the requirements for the degree

Masters in Business Administration (Hospitality Management)

School of Hospitality
Amity University
Noida, Uttar Pradesh

13/10/2014

Submitted by: Kshitij Mehta (A2701414007)
(First Year MBA – HM)

Table of Contents:
 Acknowledgement
 Declaration
 Abstract
 Chapter – 1: Introduction

 Chapter – 2: Objective and Understanding : A Theoretical …show more content…

The device applies pressure to a print medium that rests on an inked surface made of movable type, thereby transferring the ink. Typically used for texts, the invention and spread of the printing press are widely regarded as among the most influential events in human history, revolutionizing the way people conceive and describe the world they live in, and ushering in the period of modernity

 Emerging challenges for Printing Industry:

 As I have undergone an internship and worked on the topic “Emerging Challenges for Printing Industry”, The meaning has to be defined; Challenges for Printing Industry means that what are the problem currently faced by the printing industry of India and further what are the challenges which are getting emerged in the future for the same industry. This can be due to substitute products or heavy competition or technological advancement.

 Scope of identification of challenges before hand:

The scope of identifying the emerging challenges before hand is because if the business manager or the business owner is aware of the problems he is going to face with his business then he can keep the solution ready so that he can easily tackle with the problems at the correct time.

 Emerging challenges for Printing Industry in

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