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Product Placement In The Fantastic Four

348 Words2 Pages

In the movie “The fantastic Four: Rise of the Sliver Surfer”, Product placement wasn’t hard to spot in it. In the movie the number 1 product placement that was spotted was the Dodge logo that was on the fantastic-Car and through the whole movie while around the car they kept talking about the Hemi engine that was in the car. The second product placement in the movie was coca cola products. If you pay attention in the movie, every office they went into had a coca cola vending machine in them. In one scene, the character “thing” walked over to the vending machine and smashed it, which made coca cola, cans fall out. The most effective product placement out of both the dodge car/plane, and the coca cola branding, was the coca cola branding. The

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