For example, since more children are becoming conscious of their health, food industries alter their products only slightly to make their customers feel more satisfied, but they are not doing enough. If customers want fewer calories in their foods, industries lessen the calories while adding more sugary ingredients to make up for the taste. If customers refuse to buy bigger bags of chips, industries create smaller bags, knowing that customers will feel better about themselves and still purchase the products (Moss 489). Since their ultimate goal is to gain the most profit and change the same successful business as little as possible, the food industries’ efforts to truly alter their products for the better are half-hearted and insincere. If children are to receive improvements concerning their nutritional needs, industries need to take into consideration the long-term effects of their actions and create more sufficient modifications to their
If there is a time and energy, eating at home is a greatly improved choice all around. Students felt hungry when they see food advertising depend on ads distribution more, watching these ads repeatedly create a mental model in their minds. Even in Gulf countries, the demand for fast food has become enormous, this because fast food is useful economically and financially as they claim, and whatever relate to their health matters, they just ignore it " (Web MD , 2016). In conclusion, Fast Food industry is common in the world as it is positioned almost in each country. Many people especially such as college students are relying on it.
Several large processed foods companies also use marketing ploys such as beloved cartoon characters or claiming that their food is “easy and cheap”. In fact, schools have often received "partnerships" with fast food companies. But soon the question arises “Why don’t schools do anything to stop childhood obesity before it stops?”. This is because public schools are government funded, and the cheapest options are partnering up with large processed food companies. The “nutritional value” of these foods have been twisted to fit the “health
Cruz and Sampaloc, Manila. The owners decided on making traditional snacks because they want their customers to divert their concept of snacking from processed to homemade snacks. In order to relate with their customers, Homemade Indulgence provides free samples, and asks for customer feedbacks. Homemade Indulgence plans to distribute its products through direct selling, consignee/slotting allowance, and pasalubong centers. Their partners are suppliers of their raw materials [flour, milk, and sugar], egg dealers, and owners of retail stores around University of Santo Tomas.
As a result, the food together with its production process becomes more and more standardised. This stage is regarded as reduction in market share, declining in products’ attractiveness and falling of incomes. We must handle it sensibly and wisely because this is a very delicate stage (Buzzle, 2012). Consequently, Old Town needs to take special efforts to raise the product's popularity in the market once again, either by cutting down the cost of the product or beating new markets. Culture Our culture is different as compared with UK as in our country, Malaysia; we have numerous kinds of food due to different races and ethnicity with their own culture in terms of food.
For example, in a very health-conscious market, a restaurant should offer healthy foods, while in a market where people prefer high fat foods, they should not. Another important social factor is the attitude that people have toward restaurants and eating out; a restaurant stands a much better chance in a market where people prefer to eat out than in one in which people prefer to stay at home. Technological In general, the restaurant industry is a low-technology industry. If there are strong technological demands in a market, this may make it difficult to enter the market. In the restaurant industry, specialized equipment is the largest technological factor / advancement in food preparing equipment for example ovens that can smoke meat or switch programmes to steam / roast over night (Vardy, 2012).
It’s all easy. Furthermore, by having a technology in a restaurant industry, it will reduce the waiting time, because mobile order reduces the time taken to transmit the order to the kitchen staff, so it shows that the customer can get the food quickly. They also can made payment for the food without moving from their table. Besides that, technology helps to increase sales, with the help of mobile menu device, the food is being delivered fast and accurate and very fewer problems takes place, and it improvise the whole experience. Some restaurants take this a part of marketing skills in their business.
Introduction “We are living in an era of rapid technological change where innovation rates continue to increase exponentially.” (Liddle and El-Kafafi, 2010) Innovation is critical for all types of industries to survive. This essay will give a thorough explanation of what innovation is and why it is so important to the growth and development of organisations using some hospitality examples. It will discuss three types of innovation that can be observed within the hospitality industry which include incremental, radical and a brief note on disruptive innovation. The characteristics found in an innovative organisation have been integrated within two sections that go into more detail on how organisations can become innovative, how it should be
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Nowadays fast food is very popular around the world and many people especially the young like it very much. As a result, fast food has developed into an increasingly important industry in our economy. However, on the other hand, fast food is widely criticized by young and old alike. Besides, some people say that fast food is in lack of nutrition so it’s unhealthy while others consider that fast food can make people especially young children overweight. For me, the growth of fast food does more benefit than harm to the economy and people’s life.