Nordstrom: Most Effective Social Media Communication

1123 Words5 Pages
BUSINESS PROPOSAL WRITING

NAME : KOMAL KOTHARI
COURSE: MANAGERIAL COMMUNICATION
STUDENT ID:80303170054

CONTENTS

Serial Number
Name
Page Number

1 EXECUTIVE SUMMARY 3

2

INTRODUCTION

4

3

ANALYSIS

5-8

4

CONCLUSION

9

EXECUTIVE SUMMARY
This proposal recommends Nordstrom for the category which conducts the most effective social media communication .This proposal analyses the social media communication of Nordstrom .The communication strategies of the company have been analysed using SMAC and Promise, Proof and Tone .

INTRODUCTION
Nordstrom is an American chain of department stores which began its operations by retailing shoes and then gradually expanding its inventory. We have been committed to delighting our customers, we are the hallmark of customer service and we perceive ourselves as being in the relationship business and not
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Tone The tone that is used in our communication is positive, informative, supportive, there is use of you language and we make it a point to let them know they can approach us regarding any

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