Starbucks has worked for the company’s stakeholders and also include shareholders. Attracting and holding our employees, reducing operating cost, customer loyalty, reinforcing our supply chain and license to operate, all of those it’s a few of genuine advantage of the company. Starbucks shows the commitment to social responsibility. There are classified to four categories is Ethical sourcing, Community, Environment and Global Responsibility Report. Ethical Sourcing The organization is committed to ensuring that their coffee, tea, cocoa, and manufactured goods are ethically and responsibly purchased and produced.
They can improve their marketing and quality by more understand own strengths, weaknesses, opportunities and threats that involved in a project or in a business venture. As an analyse of Starbucks Company, we are sincerely assess in continued company strengths and value the products and services through the elements provided as technology, political and legal in microenvironment and
To their customers, it is their favorite coffee brand that could not get any better after helping save the environment. As stated in a Forbes article by Phil Wahba, other on-site actions include CEO Howard Schultz encouraging baristas to talk to their customers about current matters in the news. Online exchange of information also contributes to the Starbucks campaign set to fight world problems. According to their own website, “Starbucks ethical sourcing means responsibility in the merchandise, furniture and other items found in our stores.” With this statement, they suggest that their products are responsibly grown and traded, and the store décor is eco-friendly, in order to address the many environmental issues faced
It will generate a significant social cost and thus is seen as illegal. Therefore, government regulator needs to examine closely and review it competition law to prevent any of such anti-competitive practices from occurring. Ethical Principles The actions of Starbucks are deemed to be unethical or ethical from the utilitarian benefits and self-interest theories. Utilitarian Benefits According to the utilitarian benefits theory, Starbucks’ actions are unethical as the actions of Starbucks result in greater harm than good for the society. Small coffee retailers are providing more to the people of the towns that they are located than Starbucks does as those small local coffee retailers offer reasonable priced for their coffee.
Building Greener Stores: Starbucks builds its stores in a way that is environmental friendly. To achieve this, they use: paints with less amount of chemicals, recycled flooring tiles, more efficient lights “LEED”, equipment help conserve energy and water, etc. Discretionary Responsibilities: These responsibilities are philanthropic responsibilities. If firms do not want to participate in these activities, we cannot consider them unethical. Starbucks is well known for its contributions in these activities.
Organic farming system protects and sustains the environment because of its diverse practices that include: crop rotation, water management practices such as water conservation, agroforestry, green manure, the use of compost manure, the use of minimum tillage to control water erosion, the use of biological control of pest and diseases and the use of improve nutrient from the environment (Beddington et al 2012). Organic agriculture feeds the soil rather than the crop, the decomposition of organic waste materials from both plant and animal provide nutrient for the soil that is taken up by flora and fauna and this, in turn, increases nutrient availability to both the soil and plant. (FAO, 2010). Organic farming is a sustainable agricultural system that aims to make the best use of the environment both its goods and services and not damaging its assets like the natural environment, social and human capital by doing an integrated organic farming system which can be the answer to a sustainable
Environmentally sound processes should be used while manufacturing these products such that they cause less pollution and generate less waste. It involves the use of waste and the by-products generated. We have various standards for quality control like the ISO standards. These standards should be extended to improve manufacturing in ways that it is more sustainable and environment friendly. Technology changes usually spring from firms but strategic developments can be fostered only though multi – organization cooperation and government support.
Their focus is on the situation of groves, particularly Malshegu sacred groves, Boaben-Fiema monkey sanctuary and the AsuoAkosua stream. Each has their function in maintaining biodiversity, provision of biological resources and home for many different species. These specific resources have cultural attachment with different indigenous peoples who treat them as sacred, source of rainfall, fertility, and good harvest production. Its partnership with the Friends of the Earth Ghana (FoE) together with the indigenous community is a start of something good in addressing the environmental issues in many areas. With the help of this organization’s biodiversity program, they are able to create nursery for the groves and to plant more trees.
Rezai, Mohamed and Shamsudin (2011) state that Malaysia found that the price of the organic vegetable, in some extent affected the consumers’ attitude towards the purchase in Klang. (Gatersleben et,al., 2002) In short, the price sensitive green consumers are defined as those customers that are aware of the risks of the non-green products that will pose to the environment, but they are unwilling to pay more to protect the