Pros And Cons Of Qualitative Research

1643 Words7 Pages
The Summary of “Qualitative Research Technique for Data Collection”.

In this summary, I would draw 3 main points of the article. First, the overview of the qualitative research which covers its definition and purposes. Second, I would describe concisely about the common methods or techniques respectively of the qualitative research, and thirdly, I would uncover the pros and cons of each of the drawn techniques in brief.

Overview of Qualitative Research
Qualitative Research is mainly about exploratory research. It is used to gain an in-depth understanding of underlying reasons, opinions, and motivations. Qualitative research is also used to discover the patterns of thought and opinions, and explore deeper into the problem. Qualitative data collection methods are vary using unstructured or semi-structured techniques. Some common methods include focus group, individual interviews, and participation/observations. Common Techniques used in Qualitative Data Collection
1. Observations This kind of technique is very common used by most of the qualitative researchers, whereby they study on individual or individuals in effort to collect a raw data on programs, processes, or behaviours which been studied. The data is usually providing an information of a wide range of behaviors that occurred from varieties of interactions. Observations can develop a holistic perspective upon the study case based on both formative and summative phases of evaluation. These phases of evaluation are
Open Document