According to a hotel brand study developed by the American Customer Satisfaction Index (ACSI), in 2013, Marriott hotels and resorts ranked high on the chart of customer satisfaction survey (Appendix 2). Moreover, Marriott’s loyalty and rewards program gave the most satisfaction to their customers. The loyalty and rewards program received more good reviews from the guests as compared to other competitive programs such as Hilton Hhonors and Hyatt Gold Passport (Appendix 3). Marriott hotels and resorts have offered many benefits to people who join with them. For examples, the members can enjoy free in-room Wi-Fi, earn points or airline miles, use free hotel stay, etc.
3.1 Planning concept Findings is defined as the action of finding someone or something or information discovered as the result of an inquiry or investigation. Planning is the process of thinking about and organizing the activities required to achieve a desired goal. Throughout the years, Hilton’s vision has never changed which is to fill the Earth with the light and warmth of hospitality by delivering exceptional experiences to every guest in align with its mission which is to be the most hospitable company in the world. (Hilton annual report, 2016) Their success in planning out their strategic priorities which include align cultures and organization, strengthen brand and commercial services platform, expand global footprint and also maximize
In conclusion, Ritz-Carlton is an established hotel company that set an example of quality service to its customers. After learning through practicing, I am now more aware the importance of quality and quality improvement tools, I realize there is no easy job to achieve a dominant position in any industry without making efforts. The same will apply to our study, work, and life matters. References ASQ.(2017). The Seven Basic Quality Tools For Process Improvement.
If you wish to have the best possible experience in Halong Bay, book a tour from a 5-star cruise in Halong Bay is a must-do. You will be offered not only with the most wonderful facilities but also the top-notch services on board. In this post, we will let you know about the top best ones in Halong Bay. 1. Dragon Legend Cruise For those who do not know, it was thought that Halong Bay is the place where the dragon landing.
Here is a scenario that goes a little something like this: Imagine becoming a multi-millionaire. Better yet, imagine becoming that someone you know you’re destined to be. That person of high value and importance (which you are). That person you have been molding for many years. Then you book a room at your everyday 5-star hotel… Everything you read online sounded perfect.
The Ritz-Carlton Hotels "Happiness is a by-product of an effort to make someone else happy." Greta Palmer, Author and Editor "We see our customers as invited guests to a party, and we are the hosts. It 's our job to make the customer experience a little bit better." Jeff Bezos, Founder Amazon Introduction: The Ritz-Carlton Hotel Company has achieved so much fame in their marketplace that they have attained what is referred to as “The Ritz Mystique.” Among the grand hotels of the world, The Ritz-Carlton hotels and resorts are famous for luxury, spectacular surroundings and
A hotel manager carries out a large amount of functions in order to guarantee the maximum comfort for the customers. When you are a hotel manager you have to plan, organize and co-ordinate the functioning of the hotel. HOW DO YOU BECOME A HOTEL MANAGER? The necessary studies to become a Hotel manager can be achieved in to different ways: 1. A University degree: - You can study
Change is the only constant thing in life and I love challenges. As I started my career in the hospitality industry, I always wanted to be in the corporate sales team, wanting to meet, interact with people. I started my career with Intercontinental Eros, as a steward in the outlet Lounge and bar, where I won laurels for my hotel by winning the Bacardi Martini championship in Delhi, where most of the bartenders from other 5 star hotels also participated. It was a challenging role given to me very early in my career, and I not only accepted it but also won the championship. It was wonderful and encouraging.
Shangri-La Hotel has been well known for the brand image of five star hotel with a good service quality and also known as luxurious hotel in all over the world. In this study, Shangri-La Hotel has been chosen to identify customer satisfaction, customer loyalty that the hotel itself has high brand equity. 1.6 Structure of dissertation This dissertation contained five
There are a total of five hotel brands under Shangri-La brand namely Kerry Hotels, Shangri-La Hotels, Shangri-La Resorts, Traders Hotel and Hotel Jen. Shangri-La hotels are mostly five-star luxury hotels, whereas Kerry Hotels targets at business travellers looking for a more relaxed and lively environment. Formerly Traders Hotel, Hotel Jen was inspired by a virtual persona Jen, a professional hotelier who loves life, travel and