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Putting Music Into Advertising Essay

956 Words4 Pages

People love music, but many of people 's favorite artists could be starting to do things you wouldn 't think they would do. Many musicians are starting to turn to using advertising to boost their career when they don 't need to, they can be totally successful without it. Musicians do not need to be putting their music into advertising; it can hurt their reputation as an artist or even cause trouble for a growing artist to actually focus on what they need to do. Putting music into advertising may cause many artists to lose the image that they worked hard to build. According to the article "Selling Out Not Worth the Risk" states " Robert
Schneider, member of the band Apples in Stereo and a Beach Boys fan, tells of the days he heard the …show more content…

However, putting an artist 's music into a commercial could also boost their career and help the. "The Shins, a relatively unknown indie-rock band, grew massively in popularity after getting their single “New Slang” in a McDonald’s commercial, as well as a few other movies and TV shows. And while the sums of these deals aren’t disclosed, a band can earn anywhere from $10,000 to $150,000—plenty of money for equipment, touring, and living expenses"(The New Necessity). Having an artist 's music being playing where many people can hear it and enjoy it cause someone 's career to finally start. These kinds of deals can also tremendously help a struggling artist to start their career. However, this kind is advertising doesn 't always help to start a career it can also end one. The article "The Changing Landscape of the Music Business" states "A band can make hundreds of thousands of dollars by agreeing to promote a product or license its music for use in advertisements, but there are many ways that this can backfire". Not all advertisement deals will help, sometimes they may cause more problems and the artist may need to pay more money than they could make. So an advertisement deal could possibly help one band, but it could also totally backfire and cause the artist to struggle more

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