Radio Malaysia Swot Analysis

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Radio Television Malaysia (RTM) first launched at bla&white TV on December 28, 1963. The launching was conducted by the Prime Minister Tuanku Abdul Rahman and also the first person who shows up on the program was Raja Iskandar with the introduction of Channel 1, which on air from its temporary studio in Dewan Tuanku Abdul Rahman in Jalan Ampang Kuala Lumpur. During the era,the timeslot was from 6.00pm to 9.00pm on the weekdays and on weekends from 6.00pm to 11.00pm. Lastly on October 6, 1969 RTM had moved to its current place in Angkasapuri. Six days later radio and TV production were officially combined and kept under the purview of the Malaysian Information Department on November 17, 1969 and also RTM started its second network. In 1969 channel 2 was launched. Sabah and Sarawak only got their first on air program on 1971 and 1975 despite the fast growth of Peninsular Malaysia broadcast industries. ORGANIZATIONAL STRUCTURE *source:https//www.rtm.gov.my …show more content…

This claim can be supported by analyzing the positions hold by the officers in the structure whereby males are holding more positions than females, which mean it’s a male dominant organization. A traditional hierarchical structure clearly separated each department’s part and employees’ titles inside the organization and interaction and job scope between employees are limited in the department only. Hierarchical organizations are often concentrated with the power of control whereby final decision will be made by person from the highest position in the organization, which spread wider as the departments vary within the organization for example RTM organizational chart above. They are often centralized with the most important decisions being taken by senior management and instruction will be delivered down to the lower rank employees.This organization is operating by using human-resource style

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