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Raigam Organisational Analysis

1272 Words6 Pages

1. Introduction

The most important thing for most of business company is an understanding their successful performance among the other competitors in market place. For some parties, like shareholders, it is essential for company to make a profit and gain above-average returns. In this assignment, I will discuss furthermore about The Kingdom of Raigam’s Organizational analysis, how to double the profitability of the company and other successful organizations in similar business, Strengths, weaknesses opportunities and threats of the company, Organizational goals and objectives of the company and so on.

2. Organizational Analysis

The Kingdom of Raigam – Established in 1996

The Kingdom of Raigam is a diversified group of companies incorporated in Sri Lanka, engaged in the Fast Moving Consumer Goods industry as Manufacturer, Distributor, Retailer, Importer, Exporter, and Sole Agent for certain International Brands in Bakery Products. As the market leader for many products handled by the group, The Kingdom of Raigam has won so much of awards for excellence in Quality as well as for the discharge of Social Responsibilities. Specialty of Raigam Products is the high standard of quality and mouth watering taste due to the uniqueness of tastes, whether they be Soya Products, Salt- Crystal & Table, Biscuits, Coffee, Instant Fruit Drinks, Rice Flour or Noodles. …show more content…

Aarya Sanitary Napkins, introduced by The kingdom of Raigam as a very special bonus for the busy working girl and also well as the modern house wife, is another feather in the cap of The Kingdom of Raigam. In the pipe - line is the much awaited range of Dream Cosmetics, for the younger

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