Rational And Sequential Planning Process Analysis

Strategy as a deliberate, rational and sequential planning process

Introduction

Strategy refers to a course of action that is adopted by an organization in order to achieve its set goals and objectives. According to Mintzberg and Water (1985) strategy can either be deliberate or emergent depending on whether the course of action taken by the organization is articulated and communicated to the whole organization or whether the course of action was not explicitly intended. Mintzberg categorizes Strategy as a deliberate, rational and sequential planning process if the course of action is well thought prior to implementation, articulated, communicated to members of the organization, and a clear plan of action is established. However, it is worth

The most profound qualities of such strategies include; articulation, communication to all the stakeholders and more profoundly the whole organization, and are shared as collective intentions for the whole organization geared towards attaining the intended goals and objectives of the organization. Deliberate plans are based on the premise that organizations, like 'man ', is a rational economic man and will at all times aim at making the most rational decisions. Rationality in this sense implies that the organizations will make decisions that seek to maximize utility (Grapard & Hewitson, 2011). The following is a brief elaboration of the fundamental qualities of a strategy that is deliberate, rational and sequential planning

In essence, nearly all organization have established goals and objectives. Such objectives are futuristic and often ambiguous. However, with deliberate strategies allows an organization to make very clear and articulate plans on how to attain these objectives. Essentially, such an action ensures that a clear path on which the organization is to travel towards achieving the goals and objectives is demarcated. For any business or organization, clarity in regards to the course of action is vital. For instance, clarity of the course of action to be taken by an organization helps strategic level managers to steer the whole organization with ease. For instance, a human resource manager would easily rally the whole workforce towards a the organization’s objectives better if there is a clearly established framework indicating exactly what is expected of the employees compared to if there does not exist clear