ipl-logo

Real Estate Development In The Philippines

1370 Words6 Pages

FIRST ROMA DEVELOPMENT EXTERNAL ANALYSIS
BA 15 (STRATEGIC MANAGEMENT)

MACRO ENVIRONMENT ANALYSIS

INDUSTRY, SECTOR AND AREA ANALYSIS

MARKET ANALYSIS
The real estate industry is expected to grow and to be sustained this year because of the robust Philippine economy. This success is largely driven by the Philippines’ solid macroeconomic fundamentals, growing knowledge process outsourcing industry, aggressive infrastructure spending by the incumbent Duterte administration, and the sustained private sector confidence. In order to tap to the opportunities of the real estate development industry, one must need to know which sectors to target and how to effectively market and sell your projects.

Target markets
Among the segments you might …show more content…

It covers different aspects such as market sizes of the Philippines focused in Metro Manila, Cebu and Davao real estate market, segmentation based on the major provinces, sectors, rental and sales segmentation in residential, commercial, retail and hotel space. In the report covers the market shares of major real estate development companies in the Philippines and the revenues of the major companies in the Philippine real estate development market.
Philippine real estate development market is driven by rapid urbanization, increasing employment by the Business process outsourcing sector, disposable income, increasing OFW remittances and growing real estate investments. The increase in personal disposable income of the consumers and growth in commercial and residential projects created a demand of real estate property in Philippines.
The Philippines real estate development market has been penetrated with high investments from presence of both international and domestic companies in the market. The market has been concentrated in the terms of revenues, the revenues has been accrued to major players namely Ayala Land Inc, Robinson Corporation and S.M Prime Holdings. Ayala land Inc. has been leading the market share in the overall revenues from real estate sector. Other players include Century properties, DMCI Homes, Federal Land, Property Company of Friends, Filinvest Land Inc. …show more content…

Growing remittances from overseas Filipino workers, a rapid shift from offline real estate purchase to online portals, a surging IT-BPO sector leading to a huge demand for office spaces and rapid employment generation, increasing disposable income and rising tourism is escalating the demand for all the sectors including residential, commercial, retail and hotel sector.

Metro Manila Market
Metro Manila contributes the largest share in the Philippines real estate. Factors attributed to a significant growth in the province include high take-ups in the office sector, continuously expanding retail sector, followed by major expansion in the BPO industry.
The demand for residential apartments is backed by increasing popularity of condominium, rising BPO sector which is leading to an increase in the number of employees, thereby leading to a rise in demand for residential space in Manila. The hotel market in Metro Manila exhibited a compounded annual growth during 2010- 2015 on the back of rising tourism in the country.
The real estate market in Manila is expected to witness a rapid growth during the forecast period 2016-2020. There will be a tremendous growth an expansion in the retail sector followed by increasing number of residential units.

Cebu Real Estate

Show More
Related

  • The Pros And Cons Of Non-Resident Spe Simulation In Ontario

    1389 Words  | 6 Pages

    When foreign buyers empty purchase their properties, there is no money being spent in the community and little money being put back into the area’s economy. When foreign investors purchase property in Ontario, there is no concern about the province’s population or economy. They just have concerns about their personal investment and gain. Foreign investors’ main concerns are their return on their investment, not on the province’s prosperity. In addition, with foreign buyers and empty buying comes the lack of opportunity and execution of infill.

    Read More

  • Business Planning Activities Case Study

    1112 Words  | 5 Pages

    Business Planning Activity – Notes Only Document (Please answer each question thoroughly and retain a copy of this information for your records) 1. Describe your vision for building your practice at Edward Jones. How do you plan to add value to the clients and communities you will serve? My vision for building my practice at Edward Jones is to provide the best financial service and knowledge to those in my community.

    Read More

  • Who Is Dave And Busters Target Audience

    681 Words  | 3 Pages

    Figuring out your target market is a very important first step to figuring out a new marketing strategy for a company. The company my group chose was, Dave and Busters. Dave and Busters is an American-style entertainment center, featuring a restaurant, sports bar, and an arcade. There are many things that influence the demographic of a target market. In this paper I will analyze the target market demographics for our company; Dave and Busters, and explain why these demographics are so important for the financial side of Dave and Busters.

    Read More

  • Swot Analysis For Toms Shoes

    837 Words  | 4 Pages

    Market segmentation separates the general market into categories which can be targeted and marketed effectively. Using market segmentation helps to get a better understanding of your target audience and increase the market return on investment. Technographic segmentation is one of methods that can be used to identify different target segments of this automobile industry. Target market segments: 1. Getting Around: This target segment views vehicles as a functional benefit or a transportation means that helps them to get from one point to another.

    Read More

  • Costco's Competitive Strategies

    729 Words  | 3 Pages

    The consumer (if buying real estate) has little option to find similar property (due to size, location, land etc). According to Porter’s five, this is an attractive industry. In this positive-sum environment, competitors do not erode profits as they work together to increase the value of their land.

    Read More

  • Macro Environmental Analysis Of Nike

    2130 Words  | 9 Pages

    Their target customers are young people in all kinds of education levels, religions, race and nationality. The occupation of their target customers could be very wide but mainly are sports player and athletics. It is because athletics are more rapidly to use sports products than other people. Their target customers are from different generations: Generation X, Generation Y. Psychographic Their target customers are people who care more about the utility and quality of the product than the price.

    Read More

  • Price Discrimination In Hotel Industry

    777 Words  | 4 Pages

    When determining the type of market in which certain goods are sold, there are couple main points to think about: are there many competitors, are the goods homogeneous or heterogeneous and is there free entry and exit in the long run? In our case, there are a lot of sellers in the market, more than 200. Goods, even though can seem to be similar, are heterogeneous. Hotels can differ by location, room quality, size, skill of employees, entertainment, outdoor activities and so on. Also, there is free entry and exit to and out of the market.

    Read More

  • Apple's Target Market Analysis

    1625 Words  | 7 Pages

    Targeting is the next step after segmentation and requires that the needs of the target market are met. Next

    Read More

  • Essay On Real Estate Investment

    737 Words  | 3 Pages

    Making investment in real estate is one of the most profitable money making opportunities. However, many investors make certain mistakes while investing in real estates. For example, many new investors approach this kind of investment with the mentality of becoming rich as fast as possible. Due to this wrong mindset, they often lose a substantial amount. Even experienced investors hire mentors or coaches to avoid deadly real estate investment mistake.

    Read More

  • Starbucks Target Audience Analysis

    1087 Words  | 5 Pages

    Starbucks’ target audience is not gender-specific as it included both males and females. The age bracket for adults are between the ages of 25-40 years, and children aged 2 years and above. The adults in the target audience are married, and with children. From a social class viewpoint, affluent families are prioritized, focusing on households with middle to high income. Additionally, these are adults that have graduated tertiary education and are now urban professionals.

    Read More

  • Strengths And Weaknesses Of Government In The Philippines

    1732 Words  | 7 Pages

    INTRODUCTION We belong in a time where the world goes through constant changes. Life today is so fast-paced and dynamic that we sometimes knowingly ignore what 's happening around us since it may instantly change anyway. The Philippines specifically, have gone through great changes in the past several years. These changes have rooted from problems that made it impossible for us to develop and progress as a country.

    Read More

  • Essay On Commercial Property

    724 Words  | 3 Pages

    Commercial property is made up of various properties that can produce revenues and possible income for their owners. The properties can have the capability of

    Read More

  • Dutch Lady Market Segmentation

    1004 Words  | 5 Pages

    1. MARKAT SEGMENTATION Market segmentation is a strategy that is generally used by a company to identify and define the target customers, and provide the supporting data for the marketing plan elements. There are five types of market segmentation which are demographic segmentation, geographic segmentation, psychographic segmentation, benefits segmentation and volume segmentation. • Demographic Segmentation Demographic segmentation is market segmentation according to age, family size, religion, race, gender, income and education. By using this segmentation, a company can categorize the needs of consumers more easily and target its consumers more accurately because demographics can segmented into several markets.

    Read More

  • Entrepreneurship In The Philippines

    870 Words  | 4 Pages

    Entrepreneurship in the Philippines is currently booming and one of the best things a person can do today is start taking action in putting up its own business or acquiring a franchise (Louren, 2017). Entrepreneurship is a state of mind. It is not identified or measured with the type of business a person is in the success of that business but rather it is the total way of life for entrepreneurs. Being an entrepreneur requires distinct personality traits such as having a risk-taking personality, need for achievement, internal focus of control, tolerance for ambiguity and having a type A behavior or striving to achieve more in less time and general competitiveness (Gilles and Mondejar, 2008). Entrepreneurship has been described as the “capacity and willingness to develop, organize and manage a business venture along with any of its risks in order to make a profit” (www.businessdictionary.com).

    Read More

  • Rice Cultivation In The Philippines

    1952 Words  | 8 Pages

    Rice Cultivation in the Philippines Emilyn C. Bao BSED-SS1, CE20 Prof. Sircio C. Chan, Capitol University 8 March, 2017 The purpose of this research is to know about the cultivation of rice in the Philippines from 1565 to 1898. The rice had many purpose in the last decades. In the Philippines, about 3200 B.C. they began the practice of rice cultivating. The ancient civilization had their ways of making rice delicacies, and also our ancestor’s fun of drinking wines made of rice.

    Read More

More about Real Estate Development In The Philippines

Open Document