Globalization And Globalisation

GLOBALISATION
INTRODUCTION
Globalisation has indeed been one of the most talked about topic in the past twenty years or so and it is a phenomenon that has basically become a norm ibn the world of business.

Globalisation in simple terms can be described as companies or organisations’ expanding their businesses to embrace what happens in the global market. (Goudzwaard, Vander vennen, van heemist)Businesses are beginning to function on a more international level. Technology advancements have made it a lot easier for people to communicate with each other in minutes. Due to the advancement communications people do not have to wait weeks in order to receive or communicate with someone on the other side

long ago people used they hands to do almost everything in a factory from sewing clothes by hand or assembling a car using physical labour but as time went by machines were made to do such and nowadays machines are used for absolutely everything from assembling cars to carrying heavy loads. In terms of globalisation we do know that technological developments are one of the key drivers and long ago communication to other countries was a lot harder because the technology was not that advanced and this made it difficult for people and businesses to communicate on an international level therefore the concept of globalisation was not that rife. But as time went by and technology improved more especially in communications international trade increased, more and more businesses expanded into the global market. Globalisation is the paramount expression of an ongoing process of modernisation. Not only is globalisation a social construction, it is also a structural change that involves value judgements and an ideological

Firstly the globalisation process sets up the path for the formation of ideologies more especially the western materialistic ideology, secondly. The globalisation process shows the characteristics of a narrowed perspective of the modern worldview and thirdly the globalisation process tends to impose the western culture onto other cultures. Unfortunately sometimes if these three elements are allowed to interact it is sometimes accompanied by deadly repercussions. When spirals of ideologies clash this could cause and in some cases has already caused havoc. Let’s take the twin tower attacks that happened on September 11th 2001. When Islamic terrorists hijacked planes and flew them directly on to the world trade centre. This we can say happened because there was a clash between the Islamic ideology and the western ideologies and this resulted in tragic death of innocent people. Ideologies can also react indirectly to each other. Indirect clashes between ideologies are less visible but are very dangerous. Countries with a high poverty rate and who have individual languages and cultures tend to suffer the devastating effects of globalisation. Globalisation is all about inclusion and introducing new markets to other countries thus increasing their economy, but in many countries around the African continent are experiencing a pattern of exclusion and them putting that