ipl-logo

Commercial Interior Design

882 Words4 Pages

The different formats of shopping activity have progressed from the earliest civilisations in isolated kingdoms to the interconnected world of today. This journey of evolution has involved a continuous process of change (Class notes, 2016). You could argue that one of the first instances of commercial interior design began when the first food and trade market stalls opened up in Mesopotamia. Christine M. Piotrowski explains in her book ‘Designing commercial interiors’ that ‘buildings that housed many commercial transactions or that would be considered commercial facilities today have existed since early human history. For example, business was conducted in the great rooms of the Egyptian Pharaohs and the palaces of kings: administrative spaces …show more content…

The retail experience of a supermarket is described by Châtel and Hunt, (2003) in their books ‘Retailisation’ as mundane and tedious, they believe that the only way to make supermarket shopping more exciting is by turning them into a destination with educational or entertainment facilities. Supermarkets today, are a destination for all types of retail to converge into one space. It is logical and organised to allow the user to easily navigate their way around, the signage and packaging are generally bold and generic. Aisles are wide and seem endless they are based on the temporary rows of market …show more content…

The supermarkets bring a quality and ease to urban life. Mesher, (2014) suggests that what the supermarket does do, however, ‘is enable the maintenance of the current pace of living with its convenience, in an environment that is contemporary and fulfilling of aspirations’.

Fashion has a massive impact on the way in which designers approach retail development. Interiors are designed in line with the current fashion trends, materials, colours and graphics. Mesher, (2014) indicates that ‘Fashion has played an important role throughout history in portraying class, wealth and heritage’. It wasn’t until the birth of the department store concept in Britain that fashion retail really took off. Department stores where designed to be destinations, this is most evident in the earliest instances of department stores in

Show More
Related

  • Tenement Museum Research Paper

    197 Words  | 1 Pages

    It has to be difficult for someone to leave the only place they have ever known, and move to an entirely different continent, but yet it has to be truly brave too. Many immigrants left their homes, and traveled thousands of miles to The United States of America, in search of not only a new life, but a better way of life. In New York City, in the Lower East Side of Manhattan, on 97 Orchard Street, stands a monumental building. The Tenement Museum is a historical site, which reflects the time span of 1863 -1935, during some of the peak years of European immigration to America.

    Read More

  • Cole Swot Analysis

    539 Words  | 3 Pages

    The shop windows displayed signs boasting ‘nothing over 1/-’, yet even the ever-optimistic owner gJ Coles was unprepared for the rush of customers who came that day, keen to take advantage of the bargains in this innovative new style of shop. what followed has been a century of delivering quality, service and value to the australian public, and yet, the Coles story doesn’t really begin with the opening of that

    Read More

  • Comparing Reading Chapters Seven Through Nine Of Patel's Stuffed And Starved

    1404 Words  | 6 Pages

    I had never really thought about the layout until Patel discussed the atmospherics in the grocery store. Everything from the lighting to the smell distracts us from the fact we are in a giant warehouse and allows us to part with our money. Patel even mentioned that the milk is often times at the back of the store because it is the most common thing bought and grocery stores want you to buy

    Read More

  • John Wanamaker's 'Land Of The Dollar'

    382 Words  | 2 Pages

    THE FIRST DEPARTMENT STORE Philadelphia was the house of the first department store. Wanamaker’s was at the time the largest retail store in the world. They would sold everything and anything that would give them a profit. The owner of this emporium was John Wanamaker, who was once a Postmaster-General of the Republic who changed that to become a business man and a pioneer in marketing. That is why this emporium caught the attention of a British writer.

    Read More

  • Why Is John Lewis Successful

    1510 Words  | 7 Pages

    John Lewis Store is one of the main top 10 heritage retailer shops in Britain founded by John Lewis “senior” in 1864. The founder (John Lewis) was a silk buyer since he is 14th years old, through the time John senior got a strong experience in this field and he becomes a very good seller. He established a small drapery shop in 132 Oxford streets called (John Lewis & Co.) when England was a strong position in wool and fabric trade. John Lewis senior strategy grows his business slowly he believed to have a steady business and not to hurry until he died in 1928. John senior involved his two sons into the business with him; they developed a successful owned business family company during 1880 till 1928.

    Read More

  • How To Write A Rhetorical Analysis Shopping For American Culture

    1557 Words  | 7 Pages

    The topic discussed in this article focuses on the positive impacts malls have in society. Malls have been around for many years and continue to influence society into buying or shopping for material things in order to satisfy our everyday needs. They are also a way of connecting society by the interaction of shopping in masses brings and creates a fun ambiance for everyone to enjoy. Rhetorical evaluation is analyzing the tone, the aim, and the ultimate purpose of the ideas being brought forth. Evaluation is an important skill to have in today’s society because otherwise we would be led like sheep into accepting eloquent arguments as absolute truths when they could be the opposite.

    Read More

  • Summary Of Escape From The Western Diet

    990 Words  | 4 Pages

    In the article, “What to Eat,” by M. Nestle (2006), she analyzes some of the tactics used by many grocery stores to expose customers to the most merchandise as possible, in order to increase the store’s profits. Nestle has done an extensive investigation of the methods and research used to create the perfect grocery store layout, and how these methods affect consumers. To be specific, many grocery stores place the most common food departments in the back because it has the greatest flow of traffic, or the most common impulsively bought items in the front of the store where they can be seen when entering and exiting (Nestle 2006). Supermarket design is all about product selection and placement, shelf locations, and eye catching displays. Often, slotting fees help decide which products get better placement, because those products are paying for their spot in the store.

    Read More

  • Summary Of The Supermarket: Prime Real Estate By Marion Nestle

    538 Words  | 3 Pages

    Nestle repeatedly discusses how the prime goal of a supermarket is to make a profit, and it does that by product placement and having a specific store layout. According to Nestle, “The stores create demand by putting some products where you cannot miss them.” Nestle then goes on to say that because of the manipulation of supermarkets, a shopper is likely to buy more, and if a shopper buys more he or she will likely gain weight. She complains that supermarkets are charging more for smaller size and less for bigger sizes, causing one to buy the larger quantity. She shows the reader that the supermarkets are costing consumers more money and can have a negative impact on their

    Read More

  • The Science Of Shopping Summary

    1124 Words  | 5 Pages

    The article “The Science of Shopping” written by New Yorker staff writer Malcom Gladwell, is based on retail anthropologist and urban geographer Paco Underhill. Underhill studies the shopping characteristics through frequently watched surveillance tapes to help store managers improve the setup of their goods and services. Through those footages he evaluated his observations and the statistics to help define his theories with the purpose to make sellers conform to the desires of the shoppers. Underhill, an insightful and revolutionary man, provides a view of science to displaying merchandise and creates a positive experience for both the buyer and seller. I agree that Underhill’s scientific theories; the Invariant Right, Decompression

    Read More

  • Why Is Trader Joe's A Good Retailer For International Expansion

    3328 Words  | 14 Pages

    Introduction As the world we live in today continues to flatten, new channels begin to emerge across the globe. The technological age that we live in today has forever changed they way retailing functions, creating new opportunities for international success. However, the thought of internationalization can be daunting for many retailers, especially due the large history of retailers who have expanded internationally and then failed. Although this type of expansion can be overwhelming, if done properly, the new retail format can generate a great deal of success for the retailer.

    Read More

  • Analysis Of Guterson's Endured: The Mall Of America

    679 Words  | 3 Pages

    The syntax emphasizes the Mall of America is taking away the socialness from reality because the mall is nothing but a fantasy even though it's our reality today. Throughout his essay, Guterson uses language, diction, and tone shifts to emphasize the changes in our society and the effects on shopping malls for individuals. His tone shifts from closed-minded to realistic emphasizing how reality really is within the walls of malls, fulfilling the need of happiness by purchasing things. He persuades readers through his language and negative connotative diction that even though the designers tried to create an environment every American would enjoy, the mall is nothing more than losing the sense of

    Read More

  • Elsie De Wolfe Essay

    433 Words  | 2 Pages

    Though many of the Interior Decorators I will be talking about in this paper are dead now, many of them remain big icons in the architecture and interior design field to this day. Elsie de Wolfe, whom is still revered as America’s first decorator to this day. Eleanor McMillen Brown, a pioneer in the interior design field and founder of McMillen Inc.. Dorothy Draper, the first to “professionalize” the interior design industry by establishing the first interior design company in the United States. Elsie de Wolfe was an American decorator born in New York City. Besides being an interior decorator she was also a professional actress that performed various light comic and historical roles throughout the 1890s.

    Read More

  • How Is Macy's Successful

    394 Words  | 2 Pages

    Macy’s, a small dry goods store was opened in New York City in 1858 by Rowland H. Macy where Macy’s was initially opened as ‘R.H. Macy & Co.’ before it became one of the world’s largest retailers. The famous red star symbol was used as their company logo as Rowland H. Macy’s symbol of success during his sailor days. By 1877, R.H. Macy & Co. had become fully developed department store after a great success in sales since its’ opening store in 1858. Macy’s was also known for its several first changes and practices in the retail industry such as the one-price system which the same items are sold at the same price and Macy’s was also the first retailer to hold a New York City liquor license. In November 1902, Macy’s moved uptown to its present

    Read More

  • Pestel Analysis Of Clothing Industry

    901 Words  | 4 Pages

    For instance, the world population is aging (OECD, 2013a), therefore, changes in demographic may be dangerous to solely teenage-oriented apparel firms based on the fact that competition for that segment is gradually diminishing (e.g. Coneen by design ltd). Nevertheless, these could be an opportunity for open and more flexible existing fashion retailers. Nowadays, customers are demanding for convenient shopping experience due to limited time in accessing or going to the market in person. Therefore, fashion or clothing firms with quality and easy to navigate web page will attract more customer (Chaturvedi, Martich, Ruwadi & Ulker, 2013).

    Read More

  • La Pedrera Buildings Analysis

    888 Words  | 4 Pages

    Walking up to the magnificent La Pedrera building the first thing I had to see was the pillar known as the elephant's foot. This pillar is notorious and was mentioned in the reading due it occupying too much space on the sidewalk of Passeig de Gracia. During construction Gaudi was informed of this by the government and told to make modifications, but Gaudi wouldn't budge. He wrote a letter back to the government and stated that if he were to modify the pillar, he would include a mocking inscription that would be-little the government. Fortunately the government rethought their demands and the pillar wasn't changed but this small aspect of the construction process I find awesome.

    Read More

More about Commercial Interior Design

Open Document