Rhetorical Analysis On Cory Doctorow

Cory Doctorow knows what he is talking about. He has been in the technology industry for a long time, even stating that he was a programmer during the CD-ROM days. He has seen what comes and what actually stays. Cory believes that the iPad is not worth the buy, and he sets out to convince his audience in his article. Cory’s article is a knowledgeable, well thought out opinion. In the end however, it is still only an opinion.
He begins the article with his own experiences, experiences that has shaped his understanding of this field. He talks about how people will tell you what will and won’t prosper, and how they are wrong just as many times as they are right. He states how in the early days, there was a consensus on how the technology world was for the geeks, the tinkerers. Few would argue it was for the “mothers” of this type of kids. This use of experience and past knowledge gives the audience a sense that he understands fully what is happening at the time the iPad is being announced.
This all stems from his thoughts on the beginning of not only Apple, but of technology. Cory looks on applications such as the “Marvel app” in disappointment. He explains how he grew up going through old comics and new comics, collecting, trading and loaning your copies.

In the article, he talks about the beginning of Apple. How you would buy the Apple 2, and have an actual schematic of the computer. Cory explains how this created “a generation of hardware and software hackers who upended the world for the better.” Cory then talks about the iPad in an obvious saddened tone. He transitions from stating how Apple created a generation of hackers, to how the new, modern-day Apple creates a consumer instead. The use of the world generation, makes the reader think about the future generation. It creates a picture of what the future generation will look like because of these changes, and again brings about