The stage in which the Olympics are held is the perfect catalyst for a country to demonstrate their abilities and nationalistic fervor, which can lead nations to acts of propaganda and political influence. This was seen through many stages in its history, especially during times of war as demonstrated during the early and late 20th century with the Second World War and the Cold War. With such a large stage and almost a third of the world watching the events, nations take this advantage to showcase their home nation and demonstrate their power within a competition. This essay will answer the the following question: How do nations use the Olympic games as a means to facilitate political and economic benefits in their own nation? It will discuss the constructivist concept of politics during the Cold War with an account stemming from figure skating judging.
According to Harvey (2001), sponsorship does not only influence a consumer's perception of a product but it also increases brand awareness by exposing it to as many potential customers as possible. The altering of the brand arises when the product is linked to a sport team or even, said Gwinner (1997). The image of the brand rests essentially on the representations which are made for it, that’s why sponsorship appears to offer important fallouts. Indeed, companies has the purpose to attract the sympathy of their prospects but also to be capable to keep their customers. In France, sport sponsorship appears for the first time in 1881.
Analysis Framework When trying to understand or appreciate modern culture and society it is important for one to acknowledge the place of sport(s). We reside in a world in which sports are recognized as an international phenomenon. Some of the worlds most visible international spectacles are closely associated with major sporting events. A part of the cultural and social fabric of different nations localities and regions. Therefore, it is important for politicians and world leaders alike to be become associated with sports personalities as in their own way, contribute to our economy.
As far as physical education and the development of the human body dates back, sport has been an indispensable part of the society. In the past, people performed in exercise or participated in sport to be in shape or to have a healthier lifestyle, but nowadays, sport plays a new role in many people’s lives. People do not just “play” sport, they also “watch” it. More recently, sport has become an entertainment industry, a source of people’s income and a possession of power. This is a result of globalization.
His goal was not just to rebuild Rome, but to rebuild it so the generations to come would be able to continue to thrive, and that is exactly what happened. There might not have been a Rome for Aurelius to rule if Augustus hadn’t been there first to create it. The remarkable legacy of the Roman Empire is more than just a few good emperors. Their strong military strategies, technological developments, and widespread infrastructure has made a lasting impact on our society today. We study the successes and failures of great emperors in the past because it helps us create a better future.
Executive summary Evolving strategy in any industry especially if an organization is expected to survive is a must. Using the appropriate tools, and procedures will help companies determine the best strategy to consider. The strategies employed should be determined by changes both in the indigenous and global market, and the need to competitive globally. These strategies differ from industries to industries and its specialization. The sports industry is highly competitive and ever dynamic due to the varying needs of athletes.
LITERATURE REVIEW: Do Athletes who are motivated by intrinsic factors perform better than those who are motivated by the extrinsic factors? By Reale Currivan 14029584 Word Count (4000) Introduction This literature review extensively explores the effects of intrinsic and extrinsic motivation on sporting performance. “An accurate understanding of an elite athlete’s motivation is critical to the coach as they can provide the structure and environment to maximise the potential of the athlete” (Mageau, G.A. and Vallerand, R.J., 2003). We will acknowledge and interpret the definitions of intrinsic and extrinsic motivation in relation to contemporary research and theory.
According to Dietl, Franck, Grossmann, & Lang (2009), “professional team sports is an interesting source of natural experiments” for contest theory due to its many different organizational structures and setups across the world. Some sports enjoy the luxury of having extensive databases, making them one of the most empirically tested areas in contest theory. Within sports economics, researchers often focus on risk taking and/or effort. The most prominent empirical tests in the case of effort revolve around incentives and heterogeneity. Researcher focusing on risk often additionally test the impact of gender and the number of competitors.
Unfortunately, there are many more locations that need an intermediary nation to fix their issues and policies. The United States has long been the country of control and should continue to promote its ideas across the world, disregarding the criticisms. Although there is a counterculture that is condemning the imperialistic actions of the United States in the past, the results of these actions are key factors in the balance of powers. Ordinarily, imperialism is a controversial term due to its history, but the idea is not as negative as portrayed. Rather, the implementation had selfish tendencies, but if viewed on a larger scale, the effects were extremely beneficial by supplying nations with democratic thinking.
Along with products, the processes used for achieving a result are also granted patents. In today’s era a lot investors have begun to obtain patent protection for the various sports method inventions. Such sports method inventions are in trend in recent times and include strength training, aerobics, flexibility methods etc. Licensing their methods provides ample of advantages to such training conductors, as they can continue to conduct such training sessions at their own level by providing specialization and earning a large amount of money. Hence, they are protected from any kind of infringements by the third parties.