Royal Bank Of Scotland Case Study
ROYAL BANK OF SCOTLAD: A FEW MORE MILES TO GO
CHAPTER 1: ABSTRACT
History says that all around the world, the Royal Bank of Scotland was considered as the largest and the leading player in the financial sector. But things started to change from 2007. A year later, the 2008 world recession shook the very strong global financial sector of United Kingdom. The then CEO of the bank Sir Fred Goodwin, was considered solely responsible for the fall of the bank which started with the decision to acquire ABN-Amro Bank.
This Case Based Report’s objective is to study the fall of the Royal Bank of Scotland. The report aims to analyse in great detail the various factors whose cumulative efforts resulted in the fall of the Royal Bank of Scotland. This report mentions the judgement errors and the adverse actions of the bank management which led to the collapse of the bank in the time of general economic crisis.
Keywords: Royal Bank of Scotland, the Great Recession, ABN-Amro Bank
CHAPTER 2: INTRODUCTION AND BACKGORUND OF THE STUDY
The Royal Bank of Scotland is a large international bank providing financial services. It was founded in 1727. It has its headquarters in Edinburg, United Kingdom. With the formation of Royal Bank of Scotland, the Royal Bank of Scotland’s monopoly was broken. It was the only bank which was providing financial services in the country at that time.
With the merger of Royal Bank of Scotland and National Commercial Bank of Scotland in 1969, Royal Bank of Scotland
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