Marketing Mix Samsung Mobile

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Samsung's budget J Series has been renewed for 2016, updated with a better design and improved hardware inside. While there are a lot of Chinese and local manufacturers who offer high-value phones in this segment, which undercut Samsung's J Series in price, none of them have Samsung's Super AMOLED screen technology, something that differentiates the J Series from the rest of the rabble in this segment.

If you're solid with Samsung's designs, quality, and that irresistible Super AMOLED display, the J series should be your only choice in the budget segment, and we take a look at all the phones here.

Samsung Galaxy J1 2016

If you're looking for a small budget phone with no frills, the Samsung Galaxy J1 2016 is really the first choice. While …show more content…

The phone manages solid performance on synthetic benchmarks, long battery life, and a nice large screen. The camera performance is still mediocre, but at this price point, you can't expect miracles. Still, if you're looking for a solid smartphone that looks great and has great value, the J7 is the best of Samsung's budget segment and if the phablet is the way to go.

Samsung's J Series has grown up quite a bit. While the first three of the line still look and feel like budget phones, though, they still manage to have some impressive tricks like the Smart Glow ring, a feature you don't see in their competitors. More striking is moving up to the J5 and J7, which have excellent performance, build, and design to the point that you'd have to take a hard look to remember that these are budget phones.

This lineup is solid and will go a long way in keeping Samsung's brand relevant in the Philippines, where traditionally the lower-end of the market is the most popular. In fact, all five of the basic models in Samsung's J Series have consistently ranked in Priceprice.com's Top 10 smartphone rankings throughout the year. That attests to the fact that Samsung is doing something right with the J Series.

You can take a look at our listings for the J series here on Priceprice, you are certain to find what you are looking

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