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Sex In The Media On Society

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Impact of Sex in the Media on Society According to a poll of 10 to 16 year olds done by the advocacy group Children Now, "77percent say that there is too much premarital sex on T.V., while 62 percent say sex on T.V. and in moviesinfluences kids to have sex when they are too young" (Clark, "Sex, Violence"). The influences of themedia are felt everywhere and especially in terms of human sexuality. Everything from TV commercials tothe newspaper has some form of sex in it, usually to keep the audience interested. In modern society, thechanging times as well as media executives wanting more ratings (and therefore money) have led toteenagers more willing to try sexual acts at a younger age and the country being more open-mindedabout sexual issues.The main cause behind the increase of an obsession with sex is media executives wantbetter ratings and so they will shove more provocative and disturbing images into the public eye. DanJaffe, executive Vice President of the Association of National Advertisers claims, "If everyone is really soupset, the no one would be watching. The best test is whether the ratings go down" (qtd. by Clark, "Sex,Violence"). At one point the FOX network was one of the worst at offending and upsetting many people,including the National Association for the Advancement of Colored People (NAACP). They tried to getFOX 's owner Rupert Murdoch to be denied a broadcast license from the Federal CommunicationsCommission (FCC) stating that the network had "brought the

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