Concurrently, other viewers may be drawn to different types of Reality programming, especially if the content is perceived to be realistic and contains information that could be of use. Moreover, additional viewers might be drawn to a program so as to function effectively within daily social rituals at home or in the office, which involve the discussion of popular Reality shows. Several researchers have classified the various uses and gratification which are very important is the diameter of this research, as these uses and gratifications will be the base for the further research Dominick (1993) :- Cognition: It means the act of coming to know something. When a person uses a mass medium to obtain information about something then he or she is using the medium in a cognitive way. At the individual level, however, researchers have noted that there are two different types of cognitive functions that are performed.
SEMANTIC CHANGE IN URDU: A CASE STUDY OF ‘MASHKOOR’: In this paper researcher Saira Zahid et al (2012) ‘has tried to focus on the semantic change in Urdu Lexis with special reference to the word ‘‘mashkoor’’ (thanked). According to him the user of a language have the authority to determine the correct forms in a language. He concludes with the basic knowledge of how the meaning of a word can change based on a different context. 4.2. SYSTEMATICITIES IN SEMANTIC CHANGE OF ARABIC WORDS IN URDU: A paper was published in a journal ‘Language in India’ (2013) by ‘Farah Khan’ entitled ‘Systematicities in semantic change of Arabic words in Urdu’.
2. The English translation of Sahih Muslim by Abdul Hamid Siddiqi. She compared between two translations of 25 Hadith. Her main goal is to evaluate the two English versions of translations and give the word which one is better. She divided her thesis into two parts.
Homogeneity Test The sampling process was performed on a continuum (from pre-intermediate to upper-intermediate). In order to have homogeneous groups and real-intermediate level students, the first part of the Oxford Placement Test (OPT) containing 40 questions was administered. The test helped the researcher to make sure if all of the participants were at the intermediate level of proficiency. The test has been developed by Oxford University Press in 2001, after consultation with many teachers to assess the subject's knowledge of the key language as well as their receptive and productive skills (see appendix A). Interpersonal inventory The interpersonal inventory was extracted from MI Inventory that validated and modified for the Iranian context by Hajhashemi and Wong (2010) implemented in this study.
The troubles that we face ourselves are known as personal problems. Mills (1959) argued that the sociological imagination was about being able to distinguish a personal problem from the larger social world. You can view a personal trouble as one that makes one feel that he or she is on their own, responsible, and blamed. Many personal troubles that we face are ultimately social issues. If many members of society have the same personal problem, then the personal problem turns into a social issue.
Sociology has been classified as toward the end in a long line of rising investigative disciplines which individuals have created and investigated with a specific end goal to understand their reality. The theories, for example, the functionalist perspectives of Emile Durkheim and the conflict points of view of Karl Marx have offered a perspective of why human beings carry on as they do and how they fit together in society. Every theory has to some degree been molded or impacted by the methodology of others and numerous sociological clarifications have correlations or differentiation that can be made. Sociological points of view focus on the amount of freedom or control the individual needed to impact society. Structuralism is worried with the general structure of society and the way social establishments go about as a limitation or breaking point and control singular conduct.
Roles of Social Media in Identity Formation Identity formation varies from one individual to the other; people of the same culture can also have different personalities because of the diverse things they have allowed to influence the formation of their identity.in the World today social media, television, music and movies are playing much role in formation of identity. Across the world billions of people listen to music and uses the social media and it is very surprising the rate at which these mediums influence people and their diverse beliefs. It is often suggested that media has potentially profound effects on the social identity formation of people. However, understanding how media outlets affect the identity of humans takes understanding what "identity" entails. To begin with, we technically are not born with identity because it is a socially constructed attribute.
It allows people to comment, discuss, share or just only state their opinion about the ethical or unethical behaviour of companies, organisations or individuals. At the same time it allows to react on these conversations by the different participants – the sender of the massages as well as the receiver of the comments. In the given examples, communication between the actors took place on the already named social media platforms. The third case (GuttenPlag) additionally had a strong connection to classic means of information like newspapers and television. However, especially the wiki “GuttenPlag” played the major role for releasing and discussing new information.
Bryman (2012) asserts that a focus group uncovers the participants experience of a particular subject area. Furthermore, focus groups have been intensely used in cultural and media studies. Audience reception has formed the basis of many focus groups and market research. It can be defined as “how audiences respond to television and radio programmes, films, newspaper articles, and so on” (Bryman 2012, p.503). Television advertisements can also be incorporated into audience reception analysis for the purpose of this study.
Social actions may have easily identifiable and objective means, but much more subjective ends and the understanding of those ends by a scientist is subject to yet another layer of subjective understanding (that of the scientist).He was basically influenced on social research and social theory . his intial theories were on the basis of social action of human in social for which he distributed the social action among four types Zweckrational ,Wertrational,,Affective action ,Traditional