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Social Media Impact On Business

782 Words4 Pages

First and foremost, what is social media? Did anyone know the function of social media? Social media are technologies that are create to share information, ideas and allow the users to communicate in social networking sites. There are a lot of social media nowadays that can be an interactive ways in communicating and interacting with others in cyberspace. Social media such as WhatsApp, Facebook, Twitter and many more are the top popular websites that almost all people around the world usually visit. It is worth to know that social media can provide us a better platform for promoting business than the other path. The social media sites can be an appropriate ways as the users can makes a better communication with their customers in online through …show more content…

Social media is the highest chance to promote the company or business worldwide such as promoting it in YouTube , live update and even advertisement in all social media. Besides that, most of the famous brand such as McDonalds and even KFC also spread their business through social networking. People are usually interested in purchasing a products through how they commercial it. Other than that through social media, the person can gather more information about customers sentiment and also can run real-time reports about their brand and business. According to Internet Marketing : Integrating Online and Offline Strategies written by Mary Lou Roberts, Debra Zahay, in 2014 shows that 17.2% of spending share of total media advertising worldwide are from online advertising. Business online with own brand are a huge platform that can provide a greater access to international markets and customer …show more content…

The business person can increase their sales by showing their good feedbacks and giving a proper information content in order to get customers trust. A study has been reveal that 91% of retail brands used more than one specific social media in a way to attract their target customers. Therefore, testimonies and feedbacks can also be included in their social media website to improve their business conversion rate up to 34%. Business conversion rate can be increase by adding reviews to your social media sites by creating a different way of presenting and commercial their own brands that might be more interesting and different from others. In conclusion, even though some business might not achieve their own targets but there must be a way to make it successful such as the positive impact of social media. According to Malaysia Social Media Statistics 2014, there are 2.03 million active users all around the world. In my opinion, social media is the best platform and medium in order to promote and spread business as social media are widely used nowadays. Social media are sites that easier for people to start a business or a place for people to shopping online without having to go

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