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Limitation Of Social Media

2749 Words11 Pages

Abstract

The primary aim of this thesis is to examine the commercial prominence of Social Media Marketing and deliver keys for the choice of some paramount social media channels. Social media is an upheaval as people are associated with it seamlessly in personal, specialized and marketable discipline. It can market products with in very short fraction of time with high end communication and interaction. Contrasting itself from the traditional means of marketing in a one-sided manner the social media provides businesses with two-sides of communication among the user and service provider. This thesis highlights the significance of social media in marketing, in the first section of this thesis; it defines social Media its influence on marketing …show more content…

This part of the main thesis will highlight the negative effects or loopholes in the model which would limit the benefits of social media advantages. Some of the limitations which would be discusses are as follows:
• Social media marketing is quite time consuming
• Requires a large number of people working for advertising and promoting products and services on social media websites and their company page.
• Posting new and related content to their social media page to keep the page updated and in the views of direct consumers.
• Customer complaints and feedbacks are required to be answered by the company staffs which again involve time process.
• Apart that this, there are some legal and other law issues which are required to be taken care of before posting an advertisement online.
• Take responsibility of overlooking the copyright content and infringement of that act.
Research …show more content…

Thus, social media completely refers to the sharing and pointing of informative or leisure experiences amongst the contributors which leads to an accurate choice of information and vision with conclusion. Moreover, social media is something which changes with the passage of time in the order and depending on the content they want or desire to contribute whenever they want and wherever they want which could be of different manner such as an informative content, entertainment, discussion of current environmental issue or just a friendly conversation (Leonardi, Paul M, 2013). Social Media is evolving as a high growth and potential market for promotion products and services online in a more interactive and accurate way. The graph below shows the report of the average time spent by internet users in the world, with social media websites and browsing to be the highest accessed

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