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Social Media Vs New Media Essay

1948 Words8 Pages

The development of technology Web 2.0; an online technology or website that allows users to interact and collaborate among internet users, has brought wide range of media options for public to consume, produce as well as distribute news across the whole network based on their observation or opinion (Lee, 2008; Stassen, 2010; TechTarget, 2015). Ludtke (2009) emphasized on social media, the new media that transform the way people receive and share news. New media are defined as a general term for a network or the Internet, mobile phones, or a different set of communication technology that have certain up-to-date features and digitally made for individuals as communication tool. New media provide an open, flexible, interactive, dynamic information …show more content…

Besides, social media have several characteristics that differentiate from traditional media, which are in terms of reach, accessibility, usability, immediacy, and permanence. In term of reach, social media are capable to reach a global audience and reach wide range of information worldwide. Accessibility means that widespread communication is open for all, where it eases users to obtain information with an affordable cost and time efficiency, without have to own a printing press or broadcast outlet to deliver message. Usability means that social media is easy and quick to use as it does not require any special skills or training, where anyone can operate the use of social media. Immediacy means that social media is bringing virtually instantaneous response and interaction for public consumption, and permanence means that content published on social media can be altered almost instantaneously by editing in order to provide up-to-date …show more content…

The first principle is brevity which explains that in the writing of online journalism should be short, concise, and clear. Second is adaptability which explains that journalists must be able to adapt to the technology. Journalist are required to be able to use some applications from the internet, for example hypertext, audio, video, animation, live chat, etc. An online journalism should also be able to meet the criteria of skill such as actual writing skill and depth of information writing skill. Third is scannability which explains that news published on news portal should be easy to understand and allow users to find desired specific information. Next is interactivity which explains that in online journalism allows interaction and interactivity in three directions, between journalists and user, user and journalist, and user with another user through the column of comment. Last is community and conversation which explains that good journalism is those capable to establish mutual relationship with users, that allows users to actively involve as contributor or

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