The Influence Of Corporate Social Responsibility

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Corporate Social Responsibility is embedded with a variety of multitude of business actors. With the call for sustainability and its new role of business in society, Corporate Social Responsibility has increased expectations and new rules, methods and leadership must come to contact and conflict with main stakeholders in the area of responsible business. In the business and academic literature, the shareholders are re-named as main stakeholders, and they are considered as competing for influence with its employees, customers, trade unions, suppliers, competitors, consumers etc. and the society at large. Two main relationship models help to explain how leaders can interact with multiple and diverse stakeholders. The in-out approach shows that …show more content…

Leaders in global business are the first true responsible citizens, who have worldwide experience, capability and responsibility and hence their decisions affect economy and society.
The main role of the leader in devolving corporation to sustainable social responsibility is complex, and it requires a different ways of leadership skills and competencies. Leadership styles, capabilities and competencies which lies in leaders whose organizations have fruitfully experienced changes in managerial strategy and are focused, transitioned toward and achieved more socially responsible behaviors.
Responsible leaders are considered as people of the high integrity and good understanding of different concepts such as sustainable development, committed to building organizations with the help of others. Leaders who have a good sense of purpose and are dedicated to their core values. Leaders who are socially responsible have been associated with the charismatic leadership style; the inter-connection between top managements and corporate output depends to the manager's skill under hard conditions of perceived environmental …show more content…

Corporate Social Responsibility usually relates either to political issues or to organizational level concerns and are often embedded in culture. The complexity of operation in a universal society places new and upcoming demands on corporations and their leadership. As the roles and tasks of government have been re-defined and the borders between corporate organization and government become less clear. Literature shows that business leaders are facing a number of challenges in a competitive environment. In the new age of CSR, the needs and demands of all the stakeholders, consumers, employees, national as well as global regulators, watchdogs, NGOs, and activist groups have to be

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