(Monie) Fashion and clothing closely related to the cultural context in which they are made. Socio Culture influence consumer through peer, social medias, or marketing. It make consumer wants purchase that fashion clothing in order to achieve recognition (Triandis, 1995). Any other research conducted by Kacea and Lee (2002) revealed that there is a powerful and consistent influence of culture at both ethnicity level and the individual
The body image and representation is highly imperative for comprehending the fashion world. This area of research is not only necessary but also momentous and can be described as an innovative discussion. It has been observed that the complexity of interplay between the self and others’ perception and understanding of image and representation is highly imperative yet closely associated with media. A prevailing presentation is the chief method to gather appreciation of the aesthetic illustration portrayed. Media however, in this sense plays a crucial role in shaping the minds and rules of societies (Gregory,
Marketing has become one of the most important factors for a company to be able to implement. It could simply make or break the companies’ success. One company that uses marketing in a variety of ways is Vera Bradley. They create, communicate, and deliver value in a very well represented way. Vera Bradley’s mission states is, “To design, manufacture and internationally market a distinctive line of superior quality handbags, travel items, stationery, eyewear and accessories that convey the Vera Bradley image and unique lifestyle.
London: Sage. p. 115. Fashion as an indicator of wider social development and historical progress of the material civilization during the human history advancement, and mourning attire is one of the representatives from fashion. In a society with a strict hierarchy, people performed their social stratification by pattern and ornament of the attire, which makes it an exceptional mourning culture. This essay will discuss how these kinds of cultural work performed by fashion through mourning attire in 19th century.
She claims that rather than an anti-consumption statement, it urges people to take responsibility in their consumption of fashion. She argues that the consumer is not a passive participant of this consumption and must be aware of the process of production and consumption. It is the consumers that need to dictate to the fashion industry that they will consume quality products, and less of them. In this argument, Vivienne Westwood provides a new narrative on how we consume fashion and urging consumers to have a more active role in what they buy, why and when they will buy products. This is an interesting argument when used in regards to the fashion industry.
It belongs to the highest contributing economic factors. It provides different types of employment and maintains physical innovations. However, it is also necessary that an individual is aware about the reasons behind its processes. The unseen factor that governs the history of fashion must be determined. Because, its contribution to development is not only in terms of material and technological progression, but most especially in anthropological and cultural growth.
Then is the time to propose elements with global demonstrations but themselves, indigenous products that reflect the cultural styles that identify integrity standards developed in the global world projection content. Thus, begins a conscious work from different areas of design that can only be structured from its own essence, cultural diversity. Graphic Design plays an important role in projecting a local product into global markets, providing an identity to be differentiating and recognize the others, to be competitive. Graphic designers must identify the environment and human needs, their adaptation to different times and current situations of the system, recognizing the validity of needs such as subsistence, protection, affection, entertainment, participation, leisure and recreation. This time the Graphic Design program seeks with this project that the people inquires, learn, reflect, take and apply the different styles of design, according to the contributions addressing to give relevant answers to needs that the medium
Society cannot exist without culture. Culture gives us identity and essentially a meaning to life. Culture is defined to be the many values and ways of living and that are common amongst a group of people that has both visible and invisible components. The invisible aspect of culture is considered to be the beliefs why the visible component is exemplified through the practices of that particular group (Potter et al., 2013). The existence of culture is absolutely necessary and in order to accurately understand the effect and strength within culture, one must first carefully examine the culture in which they identify themselves with.
One is that they are highly in alert of the fashion market, trade fairs, magazines etc. all these are well referred within the organization. Also another thing is that while the team is considering on the upcoming season, they are simultaneously do the necessary changes for the current collections as well. Another most special thing is that how they are using their work place. The layout decision of the organization encourages for the people to develop more on their current products and future products.
These women enables one to open up discussion of embodied geographies of these women’s cultural lives. The dispute of this research being addressed has the ability to speak of diaspora lives. The clothing the British Asian women wear reveals how in the moment of addressing diverse ideas of the relationship between self, society and fashion come into one’s mind. 2 MASS CULTURE & GLOBALISATION Our everyday lives, especially in the area of consumption have become increasingly globalised. Globalisation is not only increasingly everywhere in our everyday lives but also of great evidence to and significant to many larger issues including between nations and parts of the