Solid State Technologies Case Study

Hi, every directors and senior managers, my name is Hu Jia Yun, I am from Clear future, today I want to present the problem of Solid State Technologies, as we known, the company is facing a huge problem- the autocratic management style, it is not easily to change hence it’s our company’s culture which is created by our founders.

So let me identify the main problems that we face now so that we can find the proper solution and plan, first is our company’s structures and cultures, as I said, our company has a power culture and centralized structure, the decisions are made from the head office and clear indicating who is in charge, it is fast decision making but sometimes we can not hear the employees’ suggestion and feedbacks, second is

The structure allows their offices to operate individually all over the world while adhering to company policies and cultures. Each locations are directed by one or several executives. It put more independence on employees and motivate them, These executives oversee have responsibility for the entire operation of the companies. The slogan of the company is “helping businesses run smarter with intelligent technology solutions” it reflects their organizational culture, their culture prioritizes customers in their operations, it is more outward looking, external focus and relaxed, in order to be the partners of the clients, the strong connection is necessary, it need employees have more space to communicate each other and discuss the objectives to help their clients to run business

Let us see the second company, the Broadcom limited is also a technology-based company, they serve multiple applications for four primary end markets: wired infrastructure, wireless communications, enterprise storage and industrial & others.

The company also combines global scale, engineering depth, broad product portfolio diversity and superior execution and operational focus to deliver category-leading connectivity products, because of that, the company have to be divided into each functional unit handles the aspects of the products such as development, marketing, IT and manufacturing. It also creates their functional organization structures. n one model.

Next slide will be successful case of the company who changes their structure, culture and management