ipl-logo

Sound Mind Sound Body Rhetorical Analysis

495 Words2 Pages

Running is generalized by the world as just a way to stay in shape, but Asics shows that this one way of exercising has more to offer than the perks of its weight loss. They promote running as a way to run away from negativity, and break through to become a positive and more radiant version of you. The advertisement created by Asics was not made just to promote their products, but promoting a healthy mind and a healthy body. It is portrayed using logos, which appeals to the consumer using words such as the bold slogan on the page, “sound mind sound body”. This Latin phrase is translated to healthy mind and healthy body, and that is what the women in the picture is trying to chase after. The words that are dragging her behind are negative adjectives that display insecurities; a feeling that lots of people (especially women) tend to feel. The words “rage”, “sadness”, and “insecure” are short and brief, but make a powerful statement. There are multiple of them that are behind the women, showing that it is a large part of her adverse emotions. These words are placed on the darker side of the advertisement, which …show more content…

By wearing this Asics workout clothing, she proves that other women can also be strong in the same clothes she is running in. The outfit she is wearing is all black, which radiates the essence of power, elegance, and formality. Black can have different connotations, like how it is shown in the black to white ombre background. This is not only the color of the background, but how the light is shining on the more positive side of a better life. The light is shining on the pure side of the advertisement, but slowly fades away to a dark and lonely side. The fading of negative to positive is constant throughout the picture, which consistently has the consumers mind churning about their personal life, and how they can have the reality of a sound mind and a sound

Show More
Related

  • The White Space Rhetorical Analysis

    1593 Words  | 7 Pages

    Jasper Jonosky Analytical Reading and Writing Professor Faunce 8 Feb. 2023 Rhetorical Analysis of The White Space In Elijah Anderson's The White Space, he effectively demonstrates issues of systemic racism in America through multiple types of rhetoric. Anderson is a sociologist and a professor at Yale University, who wrote The White Space in 2015 to highlight the modern-day segregation of minorities, particularly black people, in American society. Clear and eloquent usage of ethos, pathos, and logos is demonstrated by Anderson to convey his argument.

    Read More

  • Texas A & M Rhetorical Analysis

    229 Words  | 1 Pages

    The aerospace engineering in Texas A&M has a vast field of exploration leading to advance technology in space exploration, air transportation, national defense, communication and sustainable energy. The student speaker in the video was proud of their field and were satisfied with the job. Everybody wants a job that makes them happy and that is exciting and enjoyable. The advance technology studies in aerospace engineering are an interesting filed as the technologyis growing day by day and more advance technology will be develop and astound the world. Who knows in 2 or 3 years we will have a flying car and bike?

    Read More

  • Rhetorical Analysis: Why Content Isn T King

    167 Words  | 1 Pages

    I start this rhetorical analyses asking a simple question, is creative content everything? Netflix (on-demand internet streaming media service), an innovative service that allows people to watch movies, TV shows and cartoons in your TV at home or in your smartphone while you are in a bus or train for example, can quickly answer this question with a no. The article that bring these concerns and here in analysis is “Why Content Isn 't King: How Netflix became America 's biggest video service” written by Jonathan A. Knee. Addressing this issue the author brings up details on a topic that has affected directly good part of the population. My objective in this analysis is determine if the article influence and captive the attention of the

    Read More

  • Reb Rhetorical Analysis

    219 Words  | 1 Pages

    Body Paragraph 3: Topic Sentence (1): Reb's preaching and traditional from the old country cause Sara to achieve her dreams by Sara leaving home to pursue a better life. Developing Sentences (3): Reb and Sara have different perspectives on their life should be, which demonstrates the arguments that occur. Sara states that Reb should work and give his daughters' freedom, which reveals to be one of the arguments. But Reb assumes that a women's job is to serve a man until the man dies, which shows Reb's different perspective. Introduction of Evidence (1): His criticism and his way of handling situations become too much for Sara

    Read More

  • Heart Rhetorical Analysis

    90 Words  | 1 Pages

    The author uses several exclamation marks such as after “Heart!” , “tonight!”, Haste!”, and “remember him!”. This ads emphasis and is used so that the reader focuses greatly in those lines as they are the most important concepts to the author. The author, also uses personification and apostrophes like in the word “Heart”. A heart does not think or feel or forget.

    Read More

  • Comparing Two Advertisements Essay

    688 Words  | 3 Pages

    There is an implied action that the models in the advertisement are walking down a narrow path. The models are gazing at a Native American who seems to be their tour guide. The husband’s emotional state is clam, happy, and intrigues. Secondly, the environment convey the tone and vibe if the advertisement.

    Read More

  • Psy 315 Week One Rhetorical Analysis

    195 Words  | 1 Pages

    Differences are often produced during the conversation, reduce differences, won the approval of the people is the focus of the third chapter. Twelve method completely summarized how to better won the approval of the others, and others on the same point of view. There are several kinds of twelve method is my father taught me before. Article 3 the If you 're wrong, admit and article 8 stand in others point of view.

    Read More

  • Psas Rhetorical Analysis

    206 Words  | 1 Pages

    In these passages they 're speaking on whether psas ' is a good thing or can it be beneficial. Passage 1 is trying to prove that these commercials are good. Passage 2 is trying to prove that this can be good or bad but basically saying beneficial. Passage 1 is correct if you ask me. If they are trying to put in kids head that drugs and alcohol can hurt you then kids will not use them.

    Read More

  • Stereotypes To Lose Weight

    447 Words  | 2 Pages

    You've likely seen celebrity trainer Jillian Michaels putting people through rigorous workouts to lose weight but when it comes to shedding pounds, Michaels says diet is more important than exercise. In fact, she says it's critical. "You can eat your way through any amount of exercise. There are those great little factoids online that put this in perspective. For example, 1 small fries is equivalent to 30 minutes on the treadmill.

    Read More

  • Rhetorical Analysis Goode

    567 Words  | 3 Pages

    The rhetorical analysis uses strategies for readers to point out the author’s main statements or arguments, that are written in their article or book, which can be more helpful for a better understanding. In Goode’s article, “More in College Seek Help For Psychological Problems,” she used a mixture of process analysis, cause and effect, logos, and ethos, which resulted in a outstanding article in the field of mental health. By using these strategies, Goode had accomplished of spreading the awareness of depression, stress, and high levels of anxiety among university students, and stopped the stigma of mental health, which produces a higher rate of graduates. The implication of my analysis was to recognize the message of Goode’s article and observe the use of strategies that were given in the rhetorical analysis. I gained the experience of writing a professional document, since I know the strategies of knowing if an article or text is a reliable source, which can be very useful in my other classes.

    Read More

  • Rhetorical Analysis

    1142 Words  | 5 Pages

    Politicians call for missile defense projects. Many defense projects have failed and cost not only the government but taxpayers over 50 billion dollars. Lee Fang, a writer for The Intercept, shows how ineffective these programs have been in the past. The persuasiveness of Lee's argument in his article “Politicians Use North Korea H-Bomb Fears to Pitch Wasteful Missile Defense Projects” is based on a logical approach using facts, (logos), an emotion approach trying to rally us up (pathos), and on his credibility and the creditability of his sources (ethos). Lee's appeal to our logical (logos) side is based on facts.

    Read More

  • Rhetorical Analysis

    202 Words  | 1 Pages

    For my final project of the semester, Project 4, I decided to revise my rhetorical analysis of project 2. I took your comments and feedback very solemnly, to avail further my inditement. I understood the feedback consummately, and optically discerned precisely what I needed to do. The main thing I wanted to fixate on was understanding that the paper was filled with many conceptions, and constructing it down to precise conceptions, and expounding them exhaustively. I abstracted some conceptions that I believe that weren’t apart of the process of explicating the argument or how it works.

    Read More

  • Common Sense Rhetorical Analysis

    1532 Words  | 7 Pages

    "Common Sense" was one of the most important pieces of literature in early America, because it was extremely influential to many people throughout all of American colonies. The colonist came to America to escape religious boundaries. They wanted to be able to worship God freely. Thomas Paine uses this to his advantage by using scriptural quotes, pathos, to convince his audience that it is common sense for the colonists to break completely with Great Britain. He says that "a monarchy is terrible, and to have a king is not only an unsuccessful way to rule a nation, but it is also a sin."

    Read More

  • Bluestar Rhetorical Analysis

    582 Words  | 3 Pages

    Have you ever wonder how does a crime scene investigator, known as a CSI, discover blood spatter on different fabrics, which is not visible to the human eye? The key is bluestar. According to the article “Influence of Bluestar Reagent on Blood Spatter Stain of Different Fabrics” by Arnon Grafit, bluestar is a “luminol-based reagent that is applied by spraying on surface.” Not only that, but “it helps obtain DNA and to analyze spatters patterns. By analyzing the article the reader is able to understand how bluestar works through the rhetorical techniques used.

    Read More

  • Rhetorical Analysis

    1122 Words  | 5 Pages

    Past leaders such as Andrew Jackson, Adolf Hitler, Benito Mussolini, and Marc Antony are evidence that society does not reward morality and good character in leadership. Society is drawn to leaders that have good rhetoric, propaganda, and charismatic personalities, and society supports them despite their immorality. Society is concerned about stability more than the morality of their leaders and will support immoral leaders in times of crisis to provide stability. In history there have been multiple leaders that have used rhetoric, propaganda and charismatic personalities to gain power, despite their morals.

    Read More

More about Sound Mind Sound Body Rhetorical Analysis

Open Document