Speech On Fast Food Industry
Fast Food is not only attracting the young minds but for all age group, no matter what’s your age fast food had somewhere and somehow reached you. Their main weapon to attract people is to provide quick service which means all you need to do is place an order then you will see that your order is available on demand and in very less time and will always be available for you anytime you visit the stores or outlets. They produce food in bulk quantity to meet the requirements of every customer and here comes the challenge to keep the food hot and fresh. They have to ensure that the food prepared must be sold to customer and consumed by the customers before it loses it freshness and expires.
Predictions about QSR (Quick Service Restaurants) is
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F&B companies has transformed urban food culture that we use to follow in India to some extent. Previously in Indian culture, we use to sit at home and eat traditional food such as dal and roti along with our family members, but now the scenario has totally changed from what it used to be, not because of growth of the nuclear families in huge numbers but because of the fast food we purchase from the market come along the service and even now it fast food cost less than traditional meals and the kind of ambience we get from the F&B providers.
One more reason for the success of the growth of F&B sector is globalization and high increase in disposable income of the people in India and also because of the youth, Youth is the one of the major driving force who can change the perception and they has a large impact in changing the buying behavior of the people of
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The act of imitating the western-culture and keeping at-par with it has caused many popular outlets to open. With globalization todays’ youth, basically the children have become more and more aware as a result their preferences have changed from eating traditional food to westernized/ fast-food. Eating fast-food has become an inevitable part of our lives. As soon as a new outlet opens, everyone makes it a point to visit it. Trying out the latest food joint as soon as it opens also decides the position and standing of a person in
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