ipl-logo

Speed Stick Argument Analysis

238 Words1 Page

Speed Stick uses their slogan, "Don't sweat it. Handle it”, to catch the attention of its consumers. Within their slogan, is a homonym, "sweat”, which changes the meaning of the sentence. The word "sweat" means to perspire, but in the slogan, it may be interpreted as not worrying about sweating. Kay Jewelers integrates the slogan "Every kiss begins with Kay,” into a jingle that many recognize. Its pun suggests that the word "kiss" starts with the letter "K" and that when one receives the jewelry, the response is a kiss. The jingle is intended to leave an impressionable memory. Snickers commercials advertise, "You're not you when you're hungry”. Rather than talking about the product, the ad brings attention to the negative effects of hunger,

Show More
Related

  • Fist Stick Knife Gun Analysis

    1045 Words  | 5 Pages

    Violence is an action that people despise but is mostly always used when one well being is threatened. The book “the outsiders” it is about a boy named ponyboy who is in a gang and struggles with his differences from the rest of the gang. The text “fist stick knife gun” talks of a boy and his brothers who use violence to get a jacket back from a boy who stole it from them. Both the authors use the protagonist conflict in their life to connect to the theme violence leads to more violence. In both “Outsiders” and “Fist stick knife gun” the authors uses POV of the characters to develop the theme of violence never ends it's like a cycle.

    Read More

  • Rhetorical Analysis Of Chevrolet's 'A Boy And His Dog'

    975 Words  | 4 Pages

    This commercial draws on the viewers emotional well-being through the dialogue of the characters. The first words said in the commercial are, " Never give up on the ones that you care about and, always remember the good things." That statement is strong and will immediately catch the reader 's attention. The little boy also said, “I looked everywhere.

    Read More

  • A Rhetorical Analysis Of Victoria's Secret

    948 Words  | 4 Pages

    Finally, the phrase “The World’s Best Sports Bras” flashes on the screen, each word separated into different frames that are shown between action clips. Not only do the words themselves elicit the idea that there is no better brand than Victoria’s Secret from which to buy, but the words are split into different clips to dramatize the message. For every additional word that flashes, the commercial builds tension towards the final message, emphasizing that VS sports bras are truly the world’s

    Read More

  • 'A Rhetorical Analysis Of The Snickers'

    756 Words  | 4 Pages

    When the assistant coach gives him a Snickers to satisfy his hunger he turns into the real coach. This commercial’s entire purpose is to sell Snickers. The commercial also showcases the rhetorical tool of a hyperbole. In this way it automatically makes commercial funny which introduces pathos. The commercial also includes ethos because Robin Williams is in it.

    Read More

  • Rhetorical Analysis Of Puppy, Monkey, Baby By Mtn Dew

    700 Words  | 3 Pages

    The repetition of the phrase “puppy, monkey, baby” for numerous times helped stick with the audience. Additionally, it emphasizes the uniqueness of the drink and allows the reader to remember the catchy song. Symbolism, being another technique, was also present in the commercial, the symbol being the hybrid animal. The hybrid animal represents a hybrid drink containing three things that should not associate with each other but end up working well together. Understanding that symbolism greatly emphasizes the importance of the drink’s concept.

    Read More

  • Analysis Of Eat Mor Chikin By Chick Fil A

    531 Words  | 3 Pages

    Within the ad itself, it quite literally says to eat more chicken. With this, it somehow manages to be obvious and also subtle about telling people to eat more of their food. This would encourage both those who have and haven’t eaten at Chick Fil A before to come and eat the food. These techniques are both aimed at the sub-consciousness of the consumer and are brilliantly used in such a simple

    Read More

  • The Elements Of Pathos And Arguments

    244 Words  | 1 Pages

    They used pet owner and dog as the persona in the commercial. Also, in that commercial, it shown that a kid fed his dog with IAMS since it was a puppy until older. And later pet owner grew up and his dog was still with him. Advertiser’s purpose was obvious, they want to show and make their audience believe that their dog food keeps the pets’ life longer. By doing this, the advertiser has successfully evoked the feeling of pet owners- their love to their pet.

    Read More

  • Rhetorical Analysis: A Wish Is Not Enough

    997 Words  | 4 Pages

    The entire advertisement it is focused on evoking a response of empathy and compassion for the girl. Again, the face of the girl is strongly related to this appeal because the audience feels touched by her suffering. Also, it is very hard to see how the happiness of the girl diminishes and turns into sorrow. For example, the advertisement starts with the girl celebrating her birthday and everybody singing “Happy Birthday”, after that the mother says “Make a wish” and the girl blows the candles of a pretty decorated cake. In contrast, at the end the mother sings her the same song but this time the girl is completely devastated and there is only a lonely candle on top of a metallic plate containing some food.

    Read More

  • Analysis Of Don T Blame The Eater

    1078 Words  | 5 Pages

    “The general public apparently believes subliminal advertising exists” (Broyles 393) however, what effects, if any, are there to the people that view them? There is a belief that companies can influence our behavior in life to the extent where they can, in part, remove the consumers ' choice in their purchases. The idea of advertising firms crafting advertisements with hidden messages that influence the audience to shop at stores, buy a certain product or even which foods we ingest is common in contemporary culture. David Zinczenko addresses many concerns about the marketing and health impacts of the fast food industry in his article, “Don’t Blame the Eater”. Zinczenko says is directly, “Fast-Food companies are marketing to children a product

    Read More

  • What You Eat Is Your Business By Radley Balko Analysis

    1610 Words  | 7 Pages

    In “What You Eat Is Your Business,” Radley Balko tackles the issue of who is responsible for fighting obesity. Balko argues that the controversy of obesity should make the individual consumers culpable for their own health and not the government (467). As health insurers refrain from increasing premiums for obese and overweight patients, there is a decrease in motivation to keep a healthy lifestyle (Balko 467). As a result, Balko claims these manipulations make the public accountable for everyone else 's health rather than their own (467). Balko continues to discuss the ways to fix the issue such as insurance companies penalizing consumers who make unhealthy food choices and rewarding good ones (468).

    Read More

  • Nike's Rhetorical Analysis: Just Do It

    1056 Words  | 5 Pages

    Many people are familiar with the phrase, “Just Do It.” This slogan stands out immediately and a swoosh or check mark comes to mind. Nike is one of the most widely known clothing and shoe companies across the country. During a Nike advertisement there are three rhetorical strategies that are displayed when shown on a commercial. Those three main ideas are pathos, ethos, and logos.

    Read More

  • Rhetorical Analysis Of Budweiser Clydesdale Ad

    969 Words  | 4 Pages

    The 2013 Budweiser Clydesdale commercial was the first time that people saw this new character as “the man”. When watching this ad, it is clear to see that the major focus was to grab the viewer’s attention by appealing to their sentimental emotions. The use of this advertisement during the super bowl gave Budweiser the recognition they would have otherwise never obtained. By using many rhetorical effects in their ad, the company was successful in grasping the audience’s attention and giving themselves a credible

    Read More

  • Got Milk Rhetorical Analysis

    828 Words  | 4 Pages

    Finally, the ad uses Ethos, which is the credibility and the way it comes across to the audience, as its strongest persuasion technique. Taylor Swift is the Ethos that the ad uses. They want the viewers of the ad to see that if Taylor Swift drinks milk, they should, also, and then they could have the chance of becoming like

    Read More

  • Rhetorical Analysis Of Frosted Flakes

    120 Words  | 1 Pages

    This is a prime example of how Kellogg’s Cereal company uses rhetoric in their commercials, more specifically though personification. Kellogg’s has used many forms of rhetoric in their Frosted Flakes commercials since the creation of their famous company, and like all things that have existed for a long period of time, they’re bound to change over time.

    Read More

  • Old Spice Commercial Analysis: The Man Your Man Could Smell Like

    1128 Words  | 5 Pages

    By saying things such as, “…if he stopped using lady scented body wash…” or “Anything is possible when your man smells like Old Spice and not like a lady.” As if there is something wrong with a man smelling like a woman; but what do woman smell like? Finally, the commercial uses imagers such as the Old Spice appearing from a hand full of diamonds to appeal to pathos and to make the audience associate Old Spice with luxury. This commercial does not appeal to logos as much as it does to pathos and ethos.

    Read More

More about Speed Stick Argument Analysis

Open Document