Sporting Goods Industry Analysis

735 Words3 Pages
Major retailers in sporting goods
For sporting good influence is considered among one of the top priorities in getting the market adequacy for successful sales. Many other brands consider size is the key element. This paper deals with the various sporting outlets that are considered as best players in the market of various places in United States of America. All such brands are mentioned here according to their ranking
1. Academy sports +outdoors
2. Big 5 sporting goods
3. Bobs stores
4. Dicks sporting
5. Dunham sporting
6. Hibbett sporting
7. Mc sports
8. Modelling sports goods
9. Olympia sports
10. Scheels sports
11. Sports chalet
12. Sports authority
Academy sports is a leading store that deals with sports good which has unique and rich history. Academy sports maintains a management team, culture, customer line that prove its quality service. KKR which is in partnership with the firm
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They also figured out that consumers are not willing to spend that much time in browsing time and wants things to done in a speedy and easy way. They have the best brands in the market and value propositions in the market now. They have a niche market in Massachusetts, New York where the competition goes far beyond sporting goods. They offer value proposition of price which they think is comparatively better than others. The e commerce they started as future oriented marketing method is appreciated by many consumers. They also have adopted loyalty programs for customers that makes them feels better towards the store and its sales. Social advertising and other means are also adopted by the firm to promote sales among the American customers who are time pressed and value centric. They remain reliable on soft goods hence they are focusing on going deep and into the retail market in sports stores. Even though they started from ashes they are merging as one of most powerful retail stores for sports
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