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The Role Of Sports In The United Kingdom

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There are numerous institutions that are involved in the delivery of sports within the United Kingdom ranging from community sport to elite performance sport. These governing bodies are an essential part of sports in the United Kingdom.This report is to identify the important role sporting bodies play in the success of making British sports a leader in global sports and sports governance.

For the purpose of this report, UK Sport will be taken into consideration- the nation’s high-performance sports agency which has managed to produce some of the finest athletes the country has seen- its achievements and strategic objectives will be highlighted and critically analysed. As highlighted in their Annual report for 2016, the main objective of …show more content…

The institution is directly accountable to Department for culture, Media and Sport - where the Secretary of State for the said department determines board members for a fixed term of three years. The board consists of a Chief Executive, Chief Operating Officer and three Directors. There are also several other panels which support the work of the board which assist in developing key policy areas and of business. The different panels include Major Events Panel, Remuneration Panel, Audit Committee, Mission 2016/18 Panel and an Eligibility Panel. The contribution from these panels to the board will ensure the highest standards of sports ethics and policy are set and ensures constant developments are introduced within the UK’s sport framework.

Secondly, it is important to identify the main goals and objectives of UK Sport. Through a well planned sports strategy, UK sport aims to target and invest in athletes with medal winning potential and providing them with the best guidance and resources available. The commitment to constantly investing in high grade resources ensures that the strategic long term objectives are achieved.
In a strategic point of view, UK Sport targets the legacy of London 2012 and Glasgow 2014 to attract over 70 world class events throughout the period beginning 2013-2017. (Business Plan Summary …show more content…

Of particular interest are the Talent identification programs they have been running since 2007, and since its launch over 7000 athletes have been assessed over 12 different campaigns, the most recent one being #DiscoverYourGold.

Although no specific objectives are not mentioned with regard to #DiscoverYourGold campaign, the most important aspect of it is the identification of potential young athletes. The target age group for finding potential athletes aged 15-24 years old.(UK Sport, 2016). According to the UK Sport (2016) website, it states that £70m is allocated for UK Sport Programs as funding, although it does not explicitly state the amount allocated for #DiscoverYourGold campaign.

#DiscoverYourGold campaign consists of five strands, namely #DiscoverYour Power, #DiscoverYour ParaPotential, #DiscoverYour Fight, #DiscoverYour Giant and #DiscoverYour Freestyle. Each of these five strands of the campaign have different requirements and eligibility criteria. #DiscoverYourGold is a partnership between UK Sport and the English Institute of Sport (EIS) collaboration with a number of National Governing Bodies which also involves a total of 20 different sports.(UK Sport,2016). This demonstrates that a high volume of potential athletes can be identified due to the multiple options of sports available to choose

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