Moreover, the IPhone would become one of the best-selling smartphones in the world; most people couldn't imagine their daily lives without their iPhones’.
Then, this company started specializes in much more than just computers. Apple Company invented new products such as iPad in 2001. Therefore, this is a reason that Apple becoming the superiority market leader in music players. In 2007, Apple joined the phone industry with the iPhone. Apple is a huge consumer goods company that evaluating its value requires understanding
ACHIEVING GLOBAL COMPETITIVE ADVANTAGE OF APPLE INC. Apple Inc. is an American conglomerate company located in one immeasurable loop, Cupertino, California in the middle of the Silicon Valley. (OPPapers, 2012). Apple is motivated on their designing, developing, innovating new products like the personal computers, other related software products, and the electronic products such as MP3 players and iPods. Apple Inc.’s main products are iMac, iPod, iPhone, iPads and its latest advanced product is iWatch, which is on the edge of creating another revolution after iPhone. Apple Inc. has transformed its image from an inventive computer manufacturer to a fully-fledged consumer 's electronic company.
Steve Jobs set the precedent for the Apple brand and community. He was responsible for making early personal computers and creating base models of the iPad, iPod and iPhone. His lasting impact is the major growth of the Apple company since 2011. Steve Jobs is a leader because of his vision, his execution and the way his products have connected people all over the world. During his early years in the business, Steve Jobs saw a future for Apple.
Executive Summary Apple has always surprised the world with its innovation starting from the invention of computer circuit board of Apple I in 1976 to world’s most successful personal computer and electronic device manufacturer. They brought revolutionary changes in user experiences in using personal computers and currently smart devices. The company was always under the supervision of visionary leaders and effective strategies applied by them made the Apple what it is today. The company faced several ups and downs during its operating timeline and remained successful in sustaining their position in the market as a leader. The Harvard Business School Case study of Apple Inc. focuses on the growth and strategic management of the company accordingly.
Steve Jobs is known for being a very accomplished man in technology, but he had to work hard for all that he achieved. As the CEO of Apple, Jobs would oversee the creation of Apple Computers and the first Apple phone, but he would first have to overcome adversity along the way. Jobs was born on February 24, 1955, and was adopted a week after he was born. He was raised in Silicon Valley in Cupertino, California but he was born in San Francisco, California. His birth parents were unwed and not fit for kids.
Apple on the hand arguably is considered to be the mother of modern smartphones. On June 29, 2007, the cofounder of Apple Inc Steve Jobs announced the release of iPhone, a technology they had been working on for about five years. It was the first of its kind compared to the other players in the market like Blackberry, Motorola and Palm who were already making pocket personal computers. The new tech had a bigger screen, multi-touch interface and the mind-boggling on-screen keyboard was met with a lot of excitement. With these new ideas Apple dominated the phone market and during the Macworld Expo keynote speech, Jobs reported that the Apple iPhone had a 28% market share in Q4 2007 this represented significant growth in the second full quarter that iPhone has been on sale and translated to a
The first advantage is well prepared and strength for Apple Inc is able to detect what will affect its profitability in the future and defeat their competitors with advance productions. Apple was ahead of other global competitors. It is only Apple devices have their own operating systems that able to run the IOS and making the customers satisfied with their IOS systems,because IOS is no limitation to every Apple users to upgrade to the newest version. When the iPhone sales increase, it shows that more customers had been locked and continuously loyal with the Apple’s gadgets.
He did this maintaining good relationships with his associates and providing them with rightful incentives and acknowledging their wishes. Morals were an important part of his work ethic. “When Apple went public in 1980 it was largest IPO since Ford in 1956. The original offering price was $14 a share but it ended the first day at $29, making more than 40 of Apple’s 1,000 employees instant millionaires and Jobs personally worth over $200 million. ”(Fast company)