Introduction
Effective leadership is one of the most important key factors for success and longevity in every organisation. So it does not come as a surprise that the topic of leadership has continued to be a subject of interest in the modern world both from practitioners as well as academics and the extensive research for decades has not exhausted the topic (Bennis W., 2007).The purpose of this essay is to apply the three relevant leadership theories in relation to Steve Jobs, CEO of Apple Inc., one of the most admired leaders of recent times. The essay firstly introduces the concept of Charismatic leadership, transformational leadership and transactional leadership and then briefly reviews Jobs and his leadership styles in relative to the
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He exhibited all charismatic traits which helped him to propel the successful Apple Inc. (Patterson, 1985) Steve added value at Apple Inc. because of his vision and everlasting enthusiasm to show people the future potential of the product. Jobs was one of the first people to foresee the impact of personal computers in the life’s of normal people throughout the world which let to Apples mass production of personal computers . Except being a visionary leader Jobs was a leader who believed strongly in his theories. This was evident during the release of iPod music player. Which many economists thought it was going to fail regardless; Steve Jobs insisted on its launch and continued production. Because of this risk the iPod today is the most dominant digital music player in the world. Another trait that Jobs possessed was his unusual unique business behaviour. He was not your usual leader who sticks to ‘books’. According to Peter Elkin (2008) Steve job has conflicting behaviours and he often had his subordinates to tears if they did not follow his vision. Despite his complex leadership skills he was a simple person who liked to wear his trade mark blue jeans and black top to Apple Inc. product presentations. On the other hand Steve was a hard man to impress because he was a perfectionist who only expected high performance and nothing less. This was evident when he let Apple to produce the first IPhone in 2007 which …show more content…
Jobs inspired his team to improve the IPhone and IPad to be better than their competitors and the products successor’s. His also a leader who effects change, he revolutionist the way companies sell phones by establishing the technological advanced Apple stores. Steve is deeply passionate about what he does from a tender age when he quit varsity to pursue and fully dedicate his whole time to making and selling electronics his even considered the heart and soul by hard core Apple consumers. His extremely focused leader who stopped at nothing to reach his goal, he never gave up on Apple even when they were struggling earlier in the beginning; he focused on making Apple one of the top companies in the world. Jobs had strong ambition for his company and its future success. He was famous for giving inspiring speeches to keep his employees motivated and convey his innovative ideas to them (Harvey,
Steve Jobs was a renowned marketer. Job’s advertising gave the world some of the most well known technology. The design of the Apple logo gave the company a recognizable signature. In 1977, the second apple logo was created, featuring the apple shape with a bite taken out of the right side. This logo has stuck and is known by almost everybody today as the Apple logo.
He was the one who created Ethos, Pathos, and Logos. To entrepreneurs and Aristotle, they would use Ethos and Pathos because not to only look good to people but they could also sound credible while doing so. Steve Jobs and Aristotle changed the way the world is today. Without the idea
This includes a lot of formal terms and informal phrases, which Jobs weaves together to convince the audience that he can be as personal as he is professional. Jobs uses this trade off when he talks about his termination from Apple, humbly saying that he felt that he had failed the “next generation of entrepreneurs”. He says this to show that his failure does not cause him fury or despair, and he says his feelings at that moment frankly. He also says that when he was out of Apple, he was “very publicly” out. This formal vocabulary emphasizes the supposed finality of his time with Apple, which is vindicated when he eventually rejoin the company.
Throughout his speech, Jobs’ main goal was to connect with the audience on different levels and build trust so they believe him when he says if a person works hard and always follow their dreams, they will be successful. He establishes the connection through his style of writing by using ethos, pathos, diction, and repetition. Steve Jobs needed to prove to the audience that he was a credible person to talk about following dreams, and working hard. He used ethos to demonstrate how he is
Co-founder and CEO of Apple Inc, Steve Jobs, in his commencement speech at stanford university, illustrates three distinguishable points of his life. Jobs’ is very successful in his approach to inspire the graduates by speaking on the experience and insight he has gained. Jobs has a simplistic yet elegant tone and diction to convey his hardships to communicate how much life has to give and teach us in an inspirational way. Jobs begins his speech by dethroning himself as the well-known self made billionaire to create a connection to the graduates. He starts by putting the audience on a higher plateau with “I am honored to be with you”(1) and “ this is the closest I have been to a college graduation”(2) and when speaking of himself and his speech, he states it is “No big deal”.
Lastly Steve Jobs is a persistent person, who always tries to achieve his goals and never gives up. One can observe this in his attempts to get venture capitalist funding as well as in his persistence with regards to his employee
As a leader you should stay passionate in your own work or your products (Forbes). Thirdly. Job was to into his work even when he was diagnosed with cancer and he refused to have surgery because he was so busy and invested in his products. After his cancer was getting in the way of his attendance at Apple Corporation he had to resign from his job. For all these reasons, Steve jobs used passion to succeed in his work and have the motivation to create his
Introduction Whenever someone argues that college dropouts are incapable of achieving anything in life, bring up Bill Gates’s name. Bill Gates, a Harvard dropout, is one of the richest men in the United States due to the gargantuan success of a business he started with Paul Allen, which is known as Microsoft (Bill Gates Biography.com, 2017). Nobody can deny that Bill Gates has had a massive impact on the technological world. However, in this essay, we study the leadership qualities that made Bill Gates one of the most successful people in the entire world.
Critical Review of Leadership Theories There have been a variety of theorists who have tried to understand how good leaders acquire their skills and whether the components which make up a successful leader are hereditary or learned. Many Studies have been made using twins to identify that about forty percent of differences in personality are hereditary. (Vernon et al., 1998) From this we can see that it is not only a matter of whether a person in born with these skills but one must also build on them to become a successful leader.
At Apple, Steve Jobs was firmly believed that it is essential to encourage the employees and make them show the best. He always reminded employees that Apple is a good company, it was a honor to become one of the number of this company. It was to make them understand that everyone was noticed. This led employees to believe in their abilities, know their talents so that they could show the best in the
“The study of history has been a study of leaders – what they did and why they did it” (Bass, 2008: 4). New contemporary styles of leadership have emerged that arguably are more successful in the long term (Dawson & Andriopoulos, 2014). This report critically evaluates different styles of leadership to determine if a transformational style will have a more decisive effect on employee motivation and organisational culture culminating in long term prosperity of the business. Fresh perspectives to leadership are required if organisations are to be successful in times of change while at the same time increasing employee morale (Conger, 1999). Studies done by Burns (1978) differentiates between transactional leaders and transformational leaders.
In this regard, leaders and managers can appear at any level of an organisation and are not exclusive of each other (Germano, 2010). Leadership theories identify leaders based upon traits as well as how their influence and power is used to achieve organizational goals and objectives (Germano, 2010). As such, trait based characteristics include leaders such as autocratic, democratic, bureaucratic and charismatic. On the other hand, leadership that is viewed from the perspective of the exchange of power and its utilisation to secure outcomes, are situational, transactional and transformational leaders (Germano, 2010). It is of paramount importance to consider the different types of theories of management and leadership and their potential impact on organizational strategy being that management and leadership plays a vital role in the success of businesses.
Steve Jobs, the founder of Apple Inc. is the leader about whom, the current assignment will be based upon. Jobs depicted the execution of an autocratic leadership style in his initial years but changed to transformational leadership style later. Allio (2010) criticized the autocratic leadership style of Jobs for being arrogant and egoistic. It is thus analyzed from the study that the perceptions of the followers regarding the leader matters considerably for a leader to become a role model. However, Hurley-Hanson, and Giannantonio (2013) highlighted the effective persuasive leadership style of Steve Jobs through his initiative of discussing the vision and strategic plans for NeXT with his employees.
In the speech “Steve Jobs Commencement Address to Stanford University, Class of 2005” , Apple CEO Steve Jobs provides his audience with personal experiences and the rough periods he went through in his early years before founding apple that helped him succeed. With the use of his stories Jobs creates a character that prevails through obstacles and manages to achieve his goals, which inspires his audience to look up to him and show that failure is sometimes necessary to succeed. At the beginning of his speech, Steve Jobs begins describing his life with a series of stories that helped him reach his success, this helps Jobs create ethos because his audience will understand the hardships he went through to be where he is today, instead of just thinking of Jobs as the founder of Apple and not really knowing about the struggles he had to go through.
Apple, Inc., an American multinational technology company, which founded on April 1, 1976 in California, United States. The company has earned $53 million of income in 2015, which increase $14 million of income compared with 2014 (Apple Inc., 2015). The co-founder, chairman, and chief executive officer (CEO) of the company, Steve Jobs is passed away for the pancreatic cancer (Park, 2011). His leadership and entrepreneurship have successfully developed the company from a small personal computer company to a multinational corporation that selling various types of electronic products and software such as, iPad, iPhone, iOS, and others (Apple Inc., 2016). 1.0 Critical Success Factor