Dangote Group
STRATEGIC POSITION STATEMENT ANALYSIS FOR DANGOTE GROUP
Introduction
Dangote Group’s initial strategy was to sustain and maintain the competitive edge in the marketplace through the offering of a wide array of products and services at affordable cost, high quality, uniformity in prices and very efficient distribution channel. Collis and Rukstad (2008) argued that a corporation’s strategic position statement must contain three (3) key components which include; objective, scope, and competitive edge which must align and support each other with respect to the corporate goal of the organisation.
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Pitt and Koufopoulos (2012) posits that it is vital for enterprises to conduct an a periodic analysis of their internal and external environment in order to identify the threats that it may encounter in its production cycle and to identify opportunities so that resources would be deployed effectively. Also, according to Hart (1992), every organisation must have an array of resources and competencies for the creation of a competitive edge. Dangote Group has it its portfolio a wide array of both human and capital resources in addition to competencies which is evident in the type of products they …show more content…
McLaney, (2011) Accounting and Finance for Non-Specialists, 7th Edition, Harlow: FT/Prentice Hall.
Hart, S. L. (1992) ‘An Integrative Framework for Strategic Making Processes’, Academy of Management Review, 17 (2), pp.327-351
Collis, D. J., & M. G. Rukstad, (2008) ‘Can You Say What Your Strategy Is?’, Harvard Business Review, 86 (4) pp.82-90.
Retrieved from https://cb.hbsp.harvard.edu/cb/pl/22461329/23097336/3603197803aedc16047c1482b9496df2
Dangote Group (2015) Audited Financial Report Available at: http://dangote.com/Investorrelations/financial.aspx (Accessed on 20/06/17)
Pitt, M., & D. N. Koufopoulos, (2012) Essentials of Strategic Management, London: Sage
Reeves, M., C. Love, & P. Tillmanns, (September 2012) ‘Your Strategy Needs a Strategy’, Harvard Business Review, Retrieved from https://cb.hbsp.harvard.edu/cb/pl/22461329/23097332/820f7d93c9a064eb43e2ec722ffd2d62 (accessed:
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