Organizational commitment should be viewed as necessity in organizational culture. Strong organizational culture helps employees to realize goals, objectives and strategies. It contains a common meanings and beliefs towards employees. Organizational commitment helps employees to raise their self- awareness to focus on their works. Employees can follow the instructions and messages to perform their best.
Similarly, it is also essential to assess the feasibility of the constructed business strategy to determine whether it can be implemented to new product concept development successfully or not. It depicts that for Marks and Spencer the proposed business strategies in reference to new product development must be scaled. This process is started while idea generation and financial planning as well as continue to the process of implementation. Here there are number of aspects that are necessary to take in consideration such as company should make sure can the developed business strategy be funded, organisation have the capability to meet the required level of performance in terms of products quality, store services and other. At the same time, it is also essential for Marks and Spencer to determine the marketing and management capabilities needed to maintain the achieved market and competitive position.
Supply chain management and six sigma are among those techniques that aim for synchronization of company’s value chain, from inbound logistics to sales and customer services via process and quality improvements. At Samsung, SCM and six sigma are two main enablers for group’s management, innovation and growth. Samsung realized that there is noteworthy room for improvement in its Supply chain operations. Thus this effort was made to synthesize the SCM and Six sigma and thus develop a unique six sigma based methodology to improve its SCM operations. Samsung’s effort & investment has turned out to be productive.
Organizational structure alters and adjusts according to the company 's goals and strategy in order to maximize performance effectiveness. Organizational culture is a significant aspect influencing the structure. Organizational culture is the way things must be done in the company. It influences many processes, therefore, the structure must be compatible with the culture otherwise it might lead to the conflicts. The role of HR is essential in structure implementation and development it may also influence the structure by giving recommendations as per adjustment in order to align better with company culture, goals, and strategies.
The strategy leader will be responsible for intergration of the strategies into the company’s operations and unite the workforce as a team to convey the strategic changes. The strategy leader will need understand the plan, create goals to be reached, schedule progress report meetings, and keep the business leaders informed of the plans
They put measures in place to in order to protect the business or to align the business with future trends this enables the business to be current, profitable and adaptable. These type of leaders invest resources in projects that will give them better insight into market trends, customer expectations and the competitive environment. They always use the method of employee recognition programmes to generate new ideas and encourage employee participation. Positive findings is then introduced into the business and communicated to the team in order to enhance productivity. ( Venter et al., p207) 4.2 Strategic leaders are evidence-based and research led Strategic leaders based their decisions on data collected via various research methods.
Brand leaders are involved in the management of their brand which involves planning, implementing and monitoring brand strategies that enhances the successful marketing of products or services (Priyadharsini, 2013). Management skills are a secondary function of brand leadership. A brand needs good leadership if it is to succeed, which is why the role of the brand leader is important. The brand leader spends time ensuring that strong relationships are built within the organization and that employees understand the brand purpose. Brand leaders are transformational in the sense that they motivate employees and define and communicate the future of the brand effectively.
This is done through issues like appropriate training which ensures that the employees in the company have both technical and ethical capability of serving customers in a satisfactory manner. Therefore, by including training in the Human Resource Management Plan, the company achieves best practice to
They always wants that the product should have some exciting features so Samsung need to promote their product by advertising it in a way that it attracts the customer’s attentions. The price should always be up to that extent so that people belonging to any community or class can afford it. Q 2.1 Research an enterprise that exercise marketing activities. Define the extent to which the enterprise can assist customers to maximise the value and benefits from the products Nirvair Singh Student Id.
The characteristics as well as other traits that define the establishment is what will affect the path that the company will partake on. For example Samsung has always made sure that innovation and new ideas are within reach with each product that they release they make sure that the product emits a sense of stylish innovation that makes the customer feeling special and satisfied. With this we can conclude that their driving force to innovate is to show a piece of future with every release therefor the prefix of their flagship products “galaxy”. “To achieve our vision, how should we appear to our customers?” this concerns the appearance as