Essay On Bali Travel News

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6. Review of Literature A previous research entitled The Analysis of the Structures of Headlines in Bali Travel News by Sukmawati (2006) was analyzed qualitatively using the theory proposed by Swan (2005). This previous research focused on analyzing how the headlines are structured and classifying the factors that causes the use of special structures in the headlines. Sukmawati, as the writer, presented her research very well. She discussed the structure of the headlines comprehensively which makes the reader have a deeper understanding about it. While the previous research analyzed the structure of the headlines with special reference to a tabloid named Bali Travel News, this research analyzed the structure of headlines with special …show more content…

Colon (:)
A colon is often used to separate the subject of a headline from what is said about it (Swan: 2005, 212).
e.g. UN in Red: Cannot Balance Budget (Swan, 2005: 221)
2. Quotation Marks (‘…’)
According to Swan (2005: 212), quotation marks are used to show that words were said by somebody else and that the report does not necessarily claim that they are true.
e.g. Crash Driver ‘Had Been Drinking’ (Swan, 2005: 212)
3. Question Mark (?)
A question mark is often used when something is not certain (Swan, 2005: 212).
e.g. Next, VAT on Babyfood? (Swan, 2005: 221)
8.2 The Factor Causes the Use of Special Structure in Headline
Since online version news is based on the printed newspaper, the news content is presented as short as possible without lessen the information because newspaper only has limited space. This tendency is that economy in words is applied for the purpose of efficiency (Gorrell and Laird, 1965). Even the Standard English is better when used efficiently. People can usually make themselves understood communication in few words if necessary. However, when the communication is complicated it needs more than few words, but the fewer the better. The omission of information that is already obvious from the proceeding context is illustrating the word

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