Sun Zi Strengths And Weaknesses

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Sun Zi’s Philosophy 1: Weaknesses and Strengths (Chapter 6) Chapter 6 depicts about the importance of mastering relative superiority and the point of contact for a company to compete against others company in the world market. “Attack places where the enemy must rush to rescue.” (Verse 6.9) “Move quickly along routes where the enemy least expects.” (Verse 6.10) Sun Zhi Art of War (ed. 2003), edited by Chow Hou Wee In order to create a superior situation for Trek’s company in the world market, Trek has been carried out a lot of programs and policy to maintain its reputation and sales figure. Trek has launched a program which is Trek credit card. It helps to finance the bicycle enthusiasts to achieve their dreams to have a Trek bicycle. Under this program, bicycle enthusiasts can purchase a Trek bicycle easily by using the installment method. Besides that, Trek have launched free bicycle maintanence program to capture the continuous support from the customers. For instance, 3 years FlatFix program was provided to customers who are facing the flat tires problems in the first 3 years after purchasing Trek bicycle without any charges to it. Layaway policy that launched by Trek was successfully attract the attention of customers. Under this policy, biker can purchase their favourite bike easily and pick up from store at anytime once they have clear their payment instead of paying lump sum when buying a bike. According to the Sun Zi’s philosophy, Trek has been using special

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