ipl-logo

Super Normal Design

815 Words4 Pages

Over the past few decades, within various contexts ranging from fashion design to product design and graphic design, the term ‘special’ is used as a catch-all phrase which seems to have become omnipresent. Creating ‘special’ products is what both designers and consumers assume design is all about. However, in fact, those ‘special’ products are playing out a fantasy far removed from daily life and interrupting harmonious atmosphere with their awkward presences. Design, which is supposed to make life easier and smoother, be responsible for the man-made environment, now seems to become a competition to pollute them by creating ‘diverse beautiful trashes’. Its realistic and idealistic goals to serve daily needs and build the world a better place …show more content…

Firstly, it concisely runs through the history of type design to demonstrate their usability and impact to people’s daily life. Secondly, it investigates the concept of Super Normal from the perspectives of aesthetics and ecology in the context of type design. As Super Normal is a relatively new concept that is mainly explored and applied in furniture and product design. This part begins with an epistemological justification of Super Normal, how to identify the Super Normal design and its visual characteristics and style. Besides, the thesis also cites Victor Papanek’s account to articulate one possibility of the co-existence of design and nature, a relationship among design, ecological responsibility and social …show more content…

Super Normal, in this thesis does not mean ‘boring’ or ‘safe’, it provides a more sustainable alternative or thinking of using design wisely. The aims of the thesis are, first, to explain how and why Super Normal is a good and sustainable design concept to people’s daily life. Second, to advocate people, especially visual designers, to defuse misconceptions of designing ‘special’ by showing why Super Normal is an innovative and ecological approach to the future when people face colossal changes on so many fronts, unprecedented in speed, scale and intensity. Then, to demonstrate basic visual styles and characteristics of Super Normal and to contribute to the growth of the concept in type

Show More
Related

  • NURS 6501 Discussion Paper

    941 Words  | 4 Pages

    Discussion Post Week ten NURS 6501, N-21 Urinary tract infections (UTIs) are usually caused by bacteria and are common. Symptoms of both upper and lower infections are similar; therefore, it is important for advanced practice nurses (APNs) to be able to determine the pathophysiology of upper and lower UTIs. The purpose of this discussion is to evaluate the similarities and differences between upper and lower UTIs, clinical manifestations, treatments, and factors affecting all of these things. UTIs are infections that may occur anywhere in the urinary tract such as the urethra, bladder, ureters, and kidneys. Typically UTIs are caused by bacteria from the gut flora and are inflammation of the urinary epithelium.

    Read More

  • Overview Of The Second Half Of Grand Design By Donal Stoker

    470 Words  | 2 Pages

    The second half of Grand Design by Donal Stoker continues on with Stoker’s analysis of the war. He seemingly continues his support and provides evidence of the Union’s strategic thinking and analysis before battles. Stoker continues his top down approach of the war that he clearly states in the beginning of the book, which at times can cause some aggression states when analyzing the strategic components of this war. Its interesting and entertaining at points which makes the reader question if some statements are true when Stoker does not provide citations. Stoker’s top down approach also seemed to tarnish some of his analysis of the war because the leadership of the Civil War was not always a hierarchal state of command.

    Read More

  • A Rhetorical Analysis Of Sinead Burke's Why Design Should Include All

    838 Words  | 4 Pages

    Nathan Graff Professor Scab LA-ENG 0802 20 March 2023 On Sinead Burke’s “Why Design Should Include Everyone” Sinead Burke delivers a brief but powerful oration on her experiences as a person whom society does not account for when designing facilities. Burke utilizes rhetorical appeals to show to her audience the relevance and importance of the issue.

    Read More

  • Trarilonco Xarilogko Essay

    576 Words  | 3 Pages

    In addition, the printed fabric has been used as a metaphor for the Chilean society and the way it functions in comparison to the Australian society. The distinct pattern a hybrid design in itself, composed of scattered red roses similar to roses found on teacups and a strange infrequent brown and grey checkered design possibly used in patchwork. The organisation of the design has its own methodology belonging to the designer, however the methodology is unknown and incomprehensible, similar to the unrecognisable procedures in Chilean society or the way society functions as a result of the many years I have lived in Australia and away from Chile. Self-representation in this portrait is somewhat ambiguous, subtle or difficult to perceive, as it does not associate oneself as a Chilean or Australian with the typical symbology used in Chilean or Australian society, such as using the colours of the flag, white, red and blue or wearing the traditional floral dressed worn as part of independence day to promote nationalism in Chile or the green and gold used in Australia to separate Australian society from the British. On

    Read More

  • Society Exposed In Fahrenheit 451 By Ray Bradbury

    864 Words  | 4 Pages

    The comfortable people want only wax moon faces, poreless, hairless, expressionless. We are living in a time when flowers are trying to live on flowers, instead of growing on good rain and black loam. Even fireworks, for all their prettiness, come from chemistry of the earth… today, in this city, in our time, then I am completely insane. Well, there we have the first thing I said we needed. Quality, texture of information.’ ”

    Read More

  • Roger Shank Controlled Structure

    293 Words  | 2 Pages

    “Worrying about Stupid” demonstrates a repetitive structure. Considering that shank is explaining the many ways that society worries him, a repetitive structure is accurate to convey his message. The writer, Roger Shank, is using a repetitive form to reiterate his message by providing several different issues he believes to be worrisome. Shanks is worried that people in our generation cannot think for themselves and therefore cannot reason from evidence. He is also concerned that people do not know how to ask the right questions and society is not trying to teach anyone to think.

    Read More

  • Swiss Graphic Design Essay

    1667 Words  | 7 Pages

    The 1950s saw the full development of a design movement that is apparently the most critical visual design style of the twentieth century as far as its sweeping effect, its life span, and its scope of pragmatic applications is concerned. The style started in Switzerland and Germany and is often alluded to as Swiss Style, yet it is formally known as the International Typographic Style. Its strength in numerous territories of graphic design covers a twenty-year period from the early 1950s to the late 60s, yet it remains impactful up till the recent times. As Richard Hollis puts forward in his book “Swiss Graphic Design: The Origins and Growth of an International Style, 1920-1965”, the Swiss Style has vital elements that are widespread throughout

    Read More

  • Lucille Tenazas Analysis

    1226 Words  | 5 Pages

    The analytical side to her typographic experiments, where images and text interweave and bounce off one another, and where multiple readings are deliberately engineered, is not only beautiful, but also intellectual and heartfelt. Lucille’s work exemplifies an interpretation of linguistic theory into design, where her translation of original ideas into the simple language of words and pictures, combined with her formidable skills as a form-maker, produces unforgettable works. Lucille’s approach to graphic design requires inviting all audience to join the interpretation of the design, in all of her work, including identity systems, posters, brochures and books. In other words, Lucille’s works do not belong to her. She shares her ideas with all those who see them and think about

    Read More

  • Gordon Bennett Identity

    948 Words  | 4 Pages

    He highlights the concerns and identity of the cultures that have influenced him into creating his pieces of art. With In his artwork Home Décor Algebra

    Read More

  • Lilly Reich Essay

    1654 Words  | 7 Pages

    Introduction In this essay I will endeavour to talk about Lilly Reich. She has designed numerous pieces of furniture and also designed interiors of various buildings such as the German Pavilion in collaboration with Ludwig Mies Van Der Rohe. I intend to examine the work of this designer closely, and outline the influences on this work, and the impact which it had in a wider setting. One particular piece which I find to be particularly noteworthy is the Barcelona Chair.

    Read More

  • Landscape Architecture Personal Statement

    1458 Words  | 6 Pages

    New designs have been adopted since the onset of architecture, and thus, with the concentration of a history of architecture, new phenomenon and innovations are realized that would help in further explanation and address of other necessities in the same sector. A concentration in the History of architecture and landscape architecture as a course incorporates more than one element of

    Read More

  • The Pros And Cons Of Biophilic Design

    736 Words  | 3 Pages

    “Biophilic design is the deliberate attempt to translate an understanding of biophilia into the design of the built environment” (Kellert, 2008). It involves building and landscape design that enhance human well-being by fostering positive connections between people and natural environment. It is an innovative design approach that aims to maintain, enhance and restore the benefits of experiencing nature in the built environment. It starts by observing the effect of the mutual interaction between the natural and the built environment. The learned knowledge is then reflected onto the design and construction of the built environment.

    Read More

  • Graphic Design In The 20th Century

    753 Words  | 4 Pages

    In the first decade of the 20th century the ongoing experiments with pure form continued. A group of designers in Glasgow, Scotland became well known for their use of form and their inspired designers from all over the world. “Although the Glasgow group received a cool reception in the British Isles, designers in Austria and Germany were inspired by the move toward geometric structure and simplicity of form.” (britannica) The quote shows that this group’s work had become well known and it inspired others from all over the world.

    Read More

  • Architecture School: Bauhaus

    1657 Words  | 7 Pages

    The Bauhaus is an Art and Architecture school founded in Germany in 1919. It is considered as the most influential art school in design history and the leading ideology in modernism that was a philosophical movement arose as result of rapid urbanization and industrialization in the early 20th century (Lewis, 2000, p.38). The name Bauhaus derived from the German word ‘bauen’ – to build and ‘haus’ which means the house (Mack, 1963, p.1). As the industrialization has been a dominating factor to the society, understanding about Bahaus’ ideas are still encouraged comprehended. This essay will discuss the aesthetic approach that rejected decorative details in the Bauhaus in which, the manipulation of art form and the use of design principles are

    Read More

  • Walter Gropius In Architecture

    709 Words  | 3 Pages

    'We want to create the purely organic building, boldly emanating its inner laws, free of untruths or ornamentation. ' Walter Gropius Modernism design came in many forms from door handles to influential architectural feats. The Machine age made artists think differently and influence design today. In the following essay, I will analysis the work of Walter Gropius, an early modern German architect and how his designs had an impact on an improving society and his moral ideas. I will also discuss whether Modernist ideas and principles may still be relevant to contemporary design through the work of Gropius.

    Read More

More about Super Normal Design

Open Document