Supply Chain Management Case Study: Warby Parker

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Posted by Jialiang Tian at Monday, January 22, 2018 3:18:26 PM Warby Parker was founded in 2010 which focus on providing the prescription of glasses. Warby Parker sells the majority of their products through the online platform and also have a few physical retail showrooms in North America. The company sold eyewear online at the beginning, then they carried a “Home-Try-On program” which makes customers to choose the structure of the glasses from the website and the products will be delivered to the buyer’s address in 5 days for free. Warby Parker select the materials carefully. They use the same production line to produce every parts of the glasses---from small screws to the lens. Also, the company had a stable relationship with its suppliers, which helps this company create products with high quality and sell their products at lower price. Xuanyu Liu said Monday, January 22, 2018 6:30:29 PM PST I agree with you. They really did a great job on supply chain management. However, what I heard is they are also trying to capture the retail market. They have already launched a new store in Manhattan. Like their web-site which presents only product, they wanted the retail space to be dedicated with presentation and not be cluttered with inventory. So they even built a pneumatic tubes in the store to transfer their product…show more content…
Even though that makes me feel embarrassed (Chinese labor is actually paid very less), but I still have to say that outsourcing is one of the best ways to reduce the cost without taking a lot of effort. Take an example of Apple Inc. Apple has outsourced its mobile phone assembly to a Chinese company--Foxconn. This is a big factory in China which has thousands of workers. Their work is simple and boring, which means they actually get very little pay. It's not a good news for the Chinese labors, but is actually a good news for Apple. I can't imagine that how expensive an iPhone will be if they move from the factory back to

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